At Cotality, we are driven by a single mission-to make the property industry faster, smarter, and more people-centric. Cotality is the trusted source for property intelligence, with unmatched precision, depth, breadth, and insights across the entire ecosystem. Our talented team of 5,000 employees globally uses our network, scale, connectivity and technology to drive the largest asset class in the world. Join us as we work toward our vision of fueling a thriving global property ecosystem and a more resilient society.
Cotality is committed to cultivating a diverse and inclusive work culture that inspires innovation and bold thinking; it's a place where you can collaborate, feel valued, develop skills and directly impact the real estate economy. We know our people are our greatest asset. At Cotality, you can be yourself, lift people up and make an impact. By putting clients first and continuously innovating, we're working together to set the pace for unlocking new possibilities that better serve the property industry.
Job Description:What You'll Be DoingAs a Business Development Representative (BDR), you will play a critical role in driving pipeline growth and creating new business opportunities. You'll be on the front lines of our go-to-market strategy, identifying, engaging, and qualifying prospective customers while partnering closely with Marketing and Sales to accelerate revenue growth.
This role is ideal for a motivated, curious, and results-oriented professional who enjoys connecting with people, uncovering business challenges, and helping customers find solutions that drive value. Through strategic outreach across phone, email, social selling, chat, and AI-powered prospecting tools, you'll generate qualified opportunities and directly contribute to company success.
You will serve as the bridge between Marketing and Sales, transforming interest into meaningful conversations and helping prospects navigate their buying journey.
Key ResponsibilitiesPipeline Generation & Prospecting- Build and maintain targeted prospect lists using multiple data sources, including CRM systems, ZoomInfo, 6sense, LinkedIn Sales Navigator, and marketing-generated leads.
- Identify and engage prospective customers through outbound calling, email campaigns, social selling, chat, and other digital channels.
- Research accounts and contacts to uncover business needs, buying signals, and qualification criteria.
Lead Qualification & Opportunity Creation- Qualify inbound and outbound leads using established sales methodologies and qualification frameworks.
- Conduct discovery conversations to understand customer objectives, pain points, and business challenges.
- Present our company, solutions, and value proposition in a compelling and customer-focused manner.
- Create and seamlessly transition high-quality sales opportunities to Account Executives for further engagement.
CRM & Operational Excellence- Maintain accurate and timely records within Salesforce or CRM platforms, including contact information, activity history, opportunity details, and next steps.
- Track outreach activities, pipeline progression, and key performance metrics to ensure achievement of individual and team goals.
- Leverage AI-powered sales tools and insights to improve prospecting effectiveness, productivity, and engagement.
Collaboration & Continuous Learning- Partner closely with Marketing to provide feedback on lead quality, campaign effectiveness, and market trends.
- Collaborate with Sales leadership and Account Executives to align outreach strategies and maximize conversion rates.
- Stay current on industry trends, market developments, competitive positioning, and product knowledge through ongoing training and professional development.
What Success Looks LikeIn your first year, you will:
- Consistently meet or exceed monthly and quarterly pipeline generation goals.
- Build a strong outbound prospecting rhythm and create qualified opportunities for the sales team.
- Become a trusted partner to Marketing and Account Executives.
- Demonstrate proficiency with AI-enabled prospecting, CRM systems, and modern sales technologies.
- Contribute to a positive, collaborative, and high-energy team culture.
Why Join Us?Grow Your Career- Clearly defined career paths into Inside Sales, Account Executive, Sales Leadership, Marketing, and Revenue Operations roles.
- Opportunities for professional growth through mentorship, training, and leadership development.
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