Hospice Business Development Company: Suite Living Hospice CareLocation: White Bear Lake, MN (Travel Required)Schedule: Full-Time | 100% Onsite | Core Hours: 8:00 AM – 4:30 PM Position OverviewSuite Living Hospice Care is seeking an experienced and results-driven Hospice Business Development Manager to lead the growth of our hospice program across 23 Suite Living Senior Care communities throughout the Minneapolis–St. Paul metro area (and growing!). Suite Living Hospice Care is one of the hospice options available to residents of Suite Living Senior Care. Residents and their families may choose Suite Living Hospice Care, another hospice provider, or choose not to receive hospice services. This position will be responsible for developing and executing a comprehensive sales and marketing strategy designed to increase awareness, strengthen relationships, generate referrals, and grow our hospice census. This is a highly visible, relationship-focused position requiring strong sales ability, excellent communication skills, initiative, and a genuine understanding of hospice and senior care. Key ResponsibilitiesGrowth Strategy & ExecutionDevelop and execute a comprehensive hospice growth strategy to increase census across all Suite Living communitiesEstablish measurable goals, KPIs, and accountability metrics to track progress toward 100+ patientsAnalyze trends, referral patterns, and barriers to hospice adoption, adjusting strategy accordinglyCommunity Engagement & Relationship BuildingBuild strong relationships with:Housing DirectorsNurse Managers and clinical staffResidents and family membersServe as the primary liaison between Suite Living Hospice Care and Suite Living Senior Care communitiesConduct regular onsite visits across all 21 locations to drive engagement and visibilityClinical Education & AdvocacyEducate residents, families, and staff on the benefits, eligibility, and philosophy of hospice careProvide in-services and training to community teams to improve understanding and appropriate referralsEnsure ethical, patient-centered discussions that respect the resident-choice modelSales & Marketing LeadershipCreate and implement targeted internal marketing campaigns to increase awareness and referralsDevelop messaging that differentiates Suite Living Hospice Care from competitorsPartner with leadership to refine value proposition and service delivery modelAdmissions & Conversion SupportSupport the referral and admission process by:Assessing potential hospice eligibilityGuiding families through decision-makingCollaborating with clinical teams to ensure smooth transitionsImprove conversion rates from referral to admissionCross-Functional CollaborationWork closely with hospice clinical leadership, operations, and executive teamsProvide regular reporting on census growth, pipeline activity, and strategic initiativesContribute to continuous improvement of hospice services and patient experience QualificationsRequiredMinimum 5+ years of hospice experienceStrong understanding of hospice regulations, eligibility criteria, and care deliveryProven ability to build relationships and influence without authorityExcellent communication and presentation skillsPreferredExperience in hospice sales, marketing, or business developmentExperience working within senior living or assisted living environmentsDemonstrated success in growing census or program utilizationKey CompetenciesRelationship-driven and highly personableStrategic thinker with strong execution skillsClinically credible and trusted advisorSelf-motivated with a growth mindsetComfortable navigating sensitive end-of-life conversationsData-informed and results-orientedSuccess MetricsIncrease hospice census from ~50 to 100+ patientsImproved referral-to-admission conversion ratesIncreased staff and family understanding of hospice servicesStrong engagement across all 21 communitiesConsistent presence and relationship-building within each building Why Join Suite Living Hospice Care?Joining Suite Living Hospice Care means stepping into a high-impact, mission-driven role where you have the opportunity to shape and grow a hospice program that directly improves the lives of residents and their families. You will play a key leadership role in expanding access to compassionate, high-quality end-of-life care across 21 established senior living communities, while partnering closely with clinical and operational leaders who are deeply committed to excellence. This role offers a unique blend of clinical influence and strategic growth, giving you the ability to build meaningful relationships, drive measurable results, and leave a lasting impact on the organization's future-all while advancing care that truly matters.
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