Healthcare Sales Director

Healthcare Sales Director
Location: North Hollywood, California I Fresno, California – Onsite
Full Time

As the Marketing Outreach & Enrollment Director, you'll be a key member of the leadership team responsible for driving enrollment growth, expanding strategic community partnerships, and leading outreach and enrollment operations while helping vulnerable seniors receive high-quality coordinated care.
Essential Job Duties:

• Meet our gross and net census growth goals
• Direct and coordinate all marketing, outreach, and community engagement activities
• Direct and coordinate all intake and enrollment processes, including implementing process improvements to drive efficiency and conversion
• Track, oversee, and report on team performance, including meeting/exceeding goals for leads, home visits, enrollments, eligibility statuses, and proper use of Salesforce on a daily, weekly, and monthly basis
• Establish strategies and maintain relationships with referral sources, including senior housing, physician groups, hospitals, post-acute facilities, and community organizations within their WelbeHealth market
• Maintain our working relationship with DHCS to ensure seamless enrollment workflow, adhere to timelines, and ensure compliance with DHCS and CMS guidelines and policies
• Develop department budget and direct performance to budget
• Collaborate with executive teams to report on key metrics and proactively address problems

Job Requirements:

• Bachelor's degree in relevant field preferred; an additional five (5) years of relevant management experience may be substituted
• Minimum of five (5) years of supervisory experience with at least two (2) years in senior healthcare services growth/enrollment preferred
• Strong knowledge and experience with Salesforce and Microsoft Office
• Experience leading in a data-driven organization, leveraging reports and data to prioritize and oversee people and projects

Preferred Qualifications
PACE experience.
Medicare or Medicaid experience.
CMS and DHCS enrollment knowledge.
Healthcare sales leadership.
Hospital or post-acute referral development.
Budget management.
Executive reporting experience.
Community engagement leadership.

Recruiter Submission Template

Full Name:
Highest Education (Institution, Degree & Graduation Year):
Total Years of Healthcare Sales / Marketing / Outreach Experience:
Total Years of Leadership / Supervisory Experience:
Do you have a Bachelor's Degree in Business, Healthcare Administration, Marketing, or a related field? (Yes/No – Details):
Do you have at least five (5) years of supervisory or leadership experience? (Yes/No – Details):
Do you have at least two (2) years leading Healthcare Growth, Outreach, Enrollment, or Census Development? (Yes/No – Details):
Do you have experience leading Outreach and Enrollment teams within a healthcare organization? (Yes/No – Details):
Do you have experience achieving census growth, enrollment, or membership growth goals? (Yes/No – Details):
Do you have experience developing and maintaining referral relationships with physicians, hospitals, post-acute facilities, senior housing communities, or community organizations? (Yes/No – Details):
Do you have experience managing intake, enrollment, or eligibility workflows? (Yes/No – Details):
Do you have experience using Salesforce CRM for pipeline management, reporting, and performance tracking? (Yes/No – Details):
Do you have experience using Microsoft Office (Excel, Word, PowerPoint) for reporting and presentations? (Yes/No – Details):
Do you have experience working in a data-driven organization using KPIs, dashboards, and reports to manage team performance? (Yes/No – Details):
Do you have experience developing departmental budgets and managing financial performance? (Yes/No – Details):
Do you have experience with CMS, DHCS, Medicare, Medicaid, PACE, or other healthcare enrollment regulations? (Yes/No – Details):
Please describe your experience leading healthcare outreach, enrollment, or business development programs, including team size, census growth achieved, referral network development, and key accomplishments.
Motivation / Reason for Relocation (if not local):
Motivation / Reason for Interest in this Position:
Contact Number:
Email ID:
LinkedIn Profile URL:
Current Location (City, State):
Full Address (Street, City, State, ZIP Code):
Current Work Authorization Status:
Expected Salary:
Notice Period:
Are you able to relocate on your own expense and work onsite in North Hollywood, California? (Yes/No):