ActivTrak is innovating and shipping product capabilities faster than ever before. The category we compete in is shifting, and how we need to sell is shifting with it. ActivTrak is evolving to an enterprise selling motion, requiring revenue teams to navigate customer challenges and connect the ActivTrak portfolio to how we help solve. They need to be equipped with the latest information on what's new with the product, as well as how the landscape and the competitive category itself are changing underneath them. This role continues to evolve enablement at ActivTrak so it keeps pace with that change, bringing coaching, content, and messaging along with the business as it moves.
Responsibilities include:
Continue to evolve enablement as the business changes
- Keep revenue enablement current with where ActivTrak is headed with new offerings, but also the broader shift in category and competitive landscape.
- Lead the shift in how the team sells: from product- and feature-led pitches to a solutions- and outcomes-led enterprise motion including reframing content, training, and coaching around the problems we solve, not the features we ship.
- Enable the Enterprise Revenue team to successfully position larger opportunities that require longer, more complex deal cycles, multi-stakeholder selling, business-case and ROI framing, and navigating procurement and security review
- Manage and maintain enablement systems keeping them current and easy to navigate, but also think creatively about where AI can take on more of that upkeep itself, so content stays fresh without it all falling to manual maintenance.
Own onboarding, coaching, and ramp
- Own sales and CS onboarding end to end; design the ramp program and track time-to-productivity.
- Run ongoing coaching including 1:1s, group sessions, and increasingly AI-assisted call/deal review on messaging, sales process, and product knowledge.
- Partner with Sales and CS leadership to diagnose skill gaps across the org and design targeted programs to close them.
Partner cross-functionally
- Work closely with Product Marketing, Product, Sales, and Customer Success to translate positioning, launches, and product knowledge into enablement that's ready when the team needs it.
- Represent enablement in GTM planning for major launches and category shifts.
Measure what matters
- Track ramp time, content usage, and completion and connect enablement investment to revenue outcomes: win rate, sales cycle velocity, quota attainment.