Highlights
Deliver thought leadership through regular cadence of content (such as webinars, case studies, collateral, social media programs, videos, and event plans) that demonstrate the value of ArcGIS to forestry organizations. You will develop industry messaging across global markets and collaborate with industry experts, marketing professionals, and external organizations to drive geospatial awareness and demand.
Numbers & Facts
| Location | Redlands, California |
| Industry | Computer/IT Services |
| Company Size | 1,500 to 1,999 employees |
| Year Founded | 1969 |
| Website | http://www.esri.com/ |
Description
Overview
As an established thought leader in the forestry industry, you get excited about evangelizing how geospatial understanding and GIS enable others to work smarter. You know that analyzing where things occur enables teams to solve common business problems in more sophisticated ways. You understand how global forestry organizations work and how they are more successful when using GIS.
We welcome you to join Esri where you can be an industry thought leader who explains the value of GIS in current workflows and how GIS can transform organizations. You will develop industry messaging across global markets and collaborate with industry experts, marketing professionals, and external organizations to drive geospatial awareness and demand.
Responsibilities
- Deliver thought leadership through regular cadence of content (such as webinars, case studies, collateral, social media programs, videos, and event plans) that demonstrate the value of ArcGIS to forestry organizations
- Research, analyze, and monitor relevant industry and technological trends to capitalize on market opportunities
- Support strategic opportunities as a subject matter expert and work with account managers to drive penetration in key accounts
- Work with a team of industry and marketing professionals to support tactical and strategic messaging globally
- Provide knowledge about competition and customers to forestry accounts team and participate in joint value messaging to industry executives
- Stay current on the competitive landscape and participate in joint value messaging to industry executives
- Leverage industry knowledge in discussions with technology teams to ensure fit for purpose tools in ArcGIS
Requirements
- Recognized as a respected and influential leader within your industry
- 8+ years of experience at key forestry or closely related organizations with demonstrated geospatial innovation and advanced use of software technology
- Executive leadership experience with the ability to strategize, inspire, and achieve goals
- Strong experience working in multi-discipline teams with proven ability to collaborate, communicate, and influence business and technical audiences
- Demonstrated excellence in written communication and presentation abilities
- Demonstrated understanding of marketing purpose and tactics
- Ability and willingness to travel both domestically and internationally
- Bachelor's degree in forestry, geography, or business
Recommended Qualifications
- Master's degree in forestry, geography, or business
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About Company
We show people how to make the world work better with maps and apps. We are the best in our fields from all walks of life and all over the world. We come together in small teams to make big ideas happen. With our GIS technology, anything is possible. Come join us.