Field Brand & Merchandising Manager

Information collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. This role sits at the intersection of field sales, merchandising, brand activation, and event marketing, with a focus on increasing brand visibility, strengthening retail relationships, and driving sales.

Great company and benefits!

This Jobot Job is hosted by: Dylan Currier
Are you a fit? Easy Apply now by clicking the "Quick Apply" button and sending us your resume.
Salary: $50,000 - $60,000 per year

A bit about us:

We are seeking a highly energetic, hands-on Field Brand & Merchandising Manager to serve as a key ambassador for the brand across retail, events, and the broader local market. This role sits at the intersection of field sales, merchandising, brand activation, and event marketing, with a focus on increasing brand visibility, strengthening retail relationships, and driving sales.

The ideal candidate is someone who loves being in the field, building relationships, creating memorable brand experiences, and making sure products are represented at their absolute best. You will work directly with retail partners, distributors, event organizers, and consumers to bring the brand to life and identify opportunities to increase distribution, velocity, and awareness.

Why join us?

This is a high-visibility, hands-on field role for someone who wants to be out in the market—not sitting behind a desk—and have a direct impact on brand growth.

Job Details

Key Responsibilities

Field Sales & Retail Relationships

Build and maintain strong relationships with retail accounts, store managers, department leaders, and key retail contacts.
Visit retail locations regularly to identify opportunities to improve distribution, product placement, pricing, inventory, and overall brand presence.
Support sell-in and sell-through initiatives by identifying opportunities to increase product placement and sales.
Communicate retail feedback, competitive insights, and market trends back to the sales and marketing teams.
Assist with new product launches, retail promotions, demos, tastings, and other in-store initiatives.
Identify opportunities for new accounts and expanded distribution within the territory.

Merchandising & Brand Execution

Own in-store merchandising and ensure products are properly stocked, displayed, signed, and positioned according to brand standards.
Build and maintain eye-catching displays, endcaps, secondary placements, and promotional setups.
Execute retail programs and promotional calendars in partnership with sales and marketing.
Monitor competitor activity, pricing, promotions, displays, and product placement.
Capture photos and field insights to provide visibility into retail execution.
Ensure the brand's visual identity and messaging are consistently represented across retail environments.

Brand Ambassador & Consumer Engagement

Serve as a passionate and knowledgeable representative of the brand at retail, community, and industry events.
Conduct product demonstrations, sampling, education, and consumer engagement activities.
Develop relationships with local influencers, community organizations, retailers, and other strategic partners.
Gather consumer feedback and share insights with internal teams to help inform marketing and product strategy.
Represent the brand in a professional, authentic, and engaging manner.

Event Planning & Brand Activations

Plan and execute brand events, retail activations, pop-ups, sampling events, trade shows, and community partnerships.
Coordinate event logistics including vendors, staffing, product, samples, displays, promotional materials, and transportation.
Develop event timelines, budgets, staffing plans, and post-event recaps.
Identify high-value local events and partnership opportunities that can increase brand awareness and trial.
Work cross-functionally with sales, marketing, operations, and creative teams to execute successful activations.
Measure event performance and identify opportunities to improve future activations.

Reporting & Market Intelligence

Track retail visits, merchandising execution, events, samples, displays, and sales opportunities.
Maintain accurate field activity and account information.
Provide regular reporting on retail execution, competitive activity, customer feedback, and market trends.
Use field insights to identify opportunities for increased sales, distribution, and brand awareness.
Qualifications
2–5+ years of experience in field sales, merchandising, brand marketing, consumer products, retail, events, or a related field.
Experience working directly with retail stores, retailers, distributors, or consumer-facing brands preferred.
Strong interpersonal and relationship-building skills.
Highly organized with strong attention to detail and follow-through.
Comfortable working independently and spending significant time in the field.
Strong communication and presentation skills.
Ability to manage multiple events, retail accounts, and priorities simultaneously.
A natural brand ambassador who is enthusiastic, outgoing, and comfortable engaging with consumers.
Proficiency with Microsoft Office/Google Workspace; experience with CRM, merchandising, or field-sales platforms is a plus.
Willingness to travel locally and work occasional evenings/weekends for events and activations.
Valid driver's license and reliable transportation.

Interested in hearing more? Easy Apply now by clicking the "Quick Apply" button.

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