Director of Training

Alloy Personal Training Eden Prairie is seeking a Director of Training to lead a brand new studio from presale through ongoing growth. This is a hands-on leadership role that blends coaching, sales, and team development. You will coach small group personal training sessions (4 to 6 clients) roughly 5 to 15 hours per week, with the rest of your time focused on lead follow-up, community networking, retention, client support, and staff training and development.

Key Responsibilities

Presale & Sales

• Lead presale efforts with a goal of 100+ members before opening, growing to 150+ members on an ongoing basis
• Follow up on leads and convert prospects into members
• Deliver premium client engagement, including InBody assessments, goal setting, and a relationship-based client model

Coaching & Client Experience

• Coach small group personal training sessions, roughly 5 to 15 hours per week
• Build an Alloy community grounded in support and accountability
• Help clients work toward their health and fitness goals through consistent, high-quality coaching

Leadership & Team Development

• Hire, train, coach, and evaluate studio staff
• Schedule staff according to operational needs and payroll budget
• Run weekly staff meetings and monitor team performance against company policies and procedures
• Mentor the team to maximize new memberships and member retention

Operations & Communication

• Prioritize goals that drive member and employee satisfaction, retention, and membership growth
• Communicate regularly with the franchise owner and team
• Identify and solve problems that affect studio sales performance and member satisfaction
• Additional duties as assigned

Qualifications

• 3 to 5 years of management and fitness sales experience preferred
• Nationally recognized personal training certification (NASM, ACSM, NSCA, CSCS, ISSA, NCCPT, NCSF, ACE, etc.) or a degree in Exercise Science or Kinesiology
• Experience in a stand-alone, high-end fitness club strongly preferred
• Experience with presales or other fitness sales
• Experience leading a fitness training team of two or more people
• Strong consultation and client-facing skills
• Comfortable with financial, business, and basic HR responsibilities
• Willingness to work mornings, evenings, and weekends as needed

Desired Traits

• Strong communicator, both written and verbal
• Determined and resilient, with the ability to push through challenges and stay focused on long-term goals
• Proven leadership presence in an educational, fitness, or professional setting
• Desire to help others reach their health and wellness goals
• Organized, with strong time management skills

Compensation and Benefits

• Base salary: $55,000 to $65,000, based on experience
• Bonus: Monthly performance-based bonus potential, with total compensation reaching $95,000 or more
• Benefits: Paid time off, paid continuing education, access to a health insurance stipend, flexible scheduling, and a free studio membership
• Perks: Up to 30% discount on retail items and supplements, plus paid training in Atlanta and a paid annual conference

What Success Looks Like

The Director of Training builds strong presale momentum to open with 100+ members, grows the studio to 150+ members through consistent lead conversion and retention, and develops a coaching team that delivers a high-quality, relationship-driven client experience. Over time, success means a studio that runs with structure, a strong team, and a loyal, growing member base.

About Alloy Personal Training

Alloy is a proven personal training system designed to deliver results through expert coaching and a supportive community. No two people are the same, and the Alloy program is built to meet every client where they are, no matter their fitness level, and help them become the best version of themselves.

About TRIB3 Health & Wellness Staffing

TRIB3 connects top fitness and wellness talent with leading studios across the U.S. Our mission is to build high-performing teams that drive revenue, culture, and long term success.