Director of Sales, Ring & Blink

We are seeking an experienced Director of Sales to lead the strategy, vision, and execution of Ring and Blinks Club and DIY retail distribution model. This leader will own the end-to-end sales strategy across designated accounts, setting strong yet achievable revenue, profitability, and growth targets for the portfolio.

The ideal candidate is a strategic, results-driven leader with a proven track record of scaling consumer electronics or consumer goods businesses across a diverse product portfolio and complex retail landscape.

Key job responsibilities

Strategic Growth & Vision

• Define and execute short- and long-range strategic plans to consistently meet or exceed business growth objectives across Ring and Blink product portfolios.
• Identify and develop growth opportunities with strategic retail partners, expanding distribution, share of shelf, and brand presence.
• Set challenging yet achievable goals and priorities that align with broader organizational objectives

AI-First Sales Leadership

• Lead with an AI-first mindset - leveraging generative AI, automation, and data tools to transform sales processes, accelerate decision-making, and force-multiply team output
• Deploy AI-driven solutions across the sales organization including automated forecasting (CPFR), competitive intelligence, promotional planning, and content generation
• Build scalable, AI-enabled workflows that reduce manual effort and allow the team to operate with greater speed, precision, and insight than traditional sales organizations

Execution & Business Development

• Move initiatives from concept to execution with speed and precision - navigating senior leadership to secure buy-in and activating teams to deliver
• Lead negotiation of retail business models, including terms, promotional frameworks, and partnership structures with national accounts
• Serve as a change agent - driving business improvements, new initiatives, and scalable processes across the organization

Sales Strategy & Account Management

• Own and drive the sales playbook with a customer-first approach across National Accounts (Costco, Lowes, and others)
• Leverage all aspects of the retail relationship - distribution, merchandising, pricing, product placement, and marketing programs - to maximize sell-through and brand growth
• Use business intelligence, data, metrics, and insights to inform decision-making and optimize performance

Leadership & Team Development

• Lead and develop a team of experienced sales and account managers while building organizational capability as the business scales
• Cultivate a high-performance culture focused on accountability, collaboration, and continuous improvement

Cross-Functional Partnership

• Partner with marketing, finance, supply chain, and product teams to drive accurate sales forecasting, planning, and budgeting
• Collaborate cross-functionally to align go-to-market strategies with product launches, inventory planning, and promotional calendars- Experience identifying, developing, negotiating, and closing opportunities across a wide spectrum of customer engagement levels
• Experience positioning and selling innovative solutions to new and existing customers and market segments
• Experience proactively growing customer relationships within an account while expanding their understanding of the customers business
• Experience with Microsoft Office products and applications
• Bachelors degree or equivalent