Director of Client Strategy

This is your opportunity to lead and make a difference as part of a fast-paced agency environment. We are an award-winning integrated marketing and digital agency focusing on consumer, commerce, and business-to-business (B2B) marketing. We drive customer demand and revenue growth across locations and channels, and we have the results to prove it. Stream Companies is committed to innovation and growth through excellence in client service, combined with a willingness to explore new tools and opportunities to help clients achieve results. We invest in platforms that create differentiated services and supports its team members with continuing education through training and support.

We are looking to build our team with smart people with leadership characteristics, who take initiative as collaborators and team players. The ideal candidate must have an entrepreneurial spirit and enjoy being part of new projects or innovation that the company pursues. If you want to be a part of an established company that is recognized as a Best Place to Work, you will have a tremendous opportunity to contribute your talents and be rewarded.

Essential Responsibilities

• Develop and build strong relationships between clients, internal team, and partners; act as a liaison to effectively communicate client needs, project status, rationale, KPIs, and new business opportunities
• Travel to and from the client's physical location. This could be via car, train, or plane.
• Develop strategic recommendations for assigned clients
• The Director of Client Strategy is responsible for identifying opportunities for their client and positioning Stream's services in a way where it can accomplish the client's goals
• These strategic recommendations are presented to the client by the Director of Client Strategy
• Own the client and be the advocate to ensure that the team is aligned to deliver on scope of work
• Partner with media planners and clients to lead quarterly and annual media planning, building holistic plans across traditional and digital channels that tie media investment to client business objectives
• Work with media, creative, and project teams to prepare media and creative briefs, facilitate internal kickoffs, and translate client objectives into media plans and project specifications
• Manage digital, print, social, mobile, broadcast, and promotional campaigns
• Develop budgets and manage vendor and internal scoping for clients and RFPs, including multi-location and multi-channel budgets with varying funding sources and allocations
• Prepare budget tracking and reporting, including agency profitability and project costs, and reconcile spend across locations, markets, and channels
• Review and approve outgoing invoices for all clients, ensuring accuracy across detailed, multi-layered billing structures with varied client approval and reporting requirements
• Create marketing plans and project calendars to support client initiatives
• Write effective proposals and RFPs, develop PowerPoint presentations, and present ideas in a compelling manner
• Research, secret shop, and benchmark competitors to help determine client needs, strategies, and tactics (SWOT and PEST)
• Review client CRM and customer data when needed
• Facilitate and interpret marketing research such as focus groups, surveys, and secondary research reports
• Provide campaign reports (from multiple sources) and draw insights and conclusions for clients
• Manage email and direct mail campaigns (acquisition, engagement, or retention); list acquisition/management, nurture campaigns, content calendars

Qualifications

• Bachelor's Degree in Business or Communications/Advertising preferred
• 5–7 years' experience at an advertising or marketing agency preferred
• Must have background in advertising, media and retail (digital is a requirement)
• Experience with multi-unit home services and/or healthcare brands is preferred
• Proven, hands-on experience planning and managing traditional, broadcast, and print media as well as digital media, with a track record of building holistic, integrated media plans

Skills & Experience

• Highly proficient in Microsoft Office Suite—Excel, Word, and PPT
• Experience presenting to senior client stakeholders and executive decision makers
• Ability to read and interpret campaign analytics across multiple platforms (e.g., Google Analytics, ad platforms, and social and programmatic dashboards) and clearly communicate performance and insights to internal teams and clients
• Ability to articulate and deliver rationale for media recommendations to clients; work closely with media department and social media team
• Experience with social media marketing (Facebook, X/Twitter, Instagram)