Director, Integrated Media Planning

THE AGENCY 

OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney's multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry's most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. Our Disney Entertainment TV teams work on tune in and streaming for networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team. 

The Job: 

OMG23 | Disney Account | Media Strategy 

OMG23 is seeking a Director of Media Strategy to lead integrated campaign strategy and execution across Disney's offline and online media. In this role, you'll own the development of cross-channel strategies, guide a team, and serve as a trusted advisor to Disney by ensuring media investments are both strategic and effective.   

A successful Director is both a strategic thinker and a people leader--able to translate high level business goals into smart media plans while mentoring and growing a talented team in a fast-paced, ever-changing environment.    

What You'll Do: 

• Lead the development of integrated media strategies across TV, digital, social, search, outdoor, multicultural, and local/national activation 
• Partner with leadership to align campaign strategy with business goals and market insights 
• Act as client contact, providing strategic oversight, clear recommendations, and problem solving support 
• Collaborate on upfronts, research reports, and competitive analyses with internal teams  
• Lead presentations and communicate strategies effectively across all media types  
• Guide team on planning, execution, and analysis across multiple campaigns   
• Oversee budgets, investments and overall execution of media campaign performance to ensure accuracy and efficiency 
• Build and maintain strong, relationships with clients, vendors and media partners  
• Mentor and develop team members, support career growth and creating a collaborative culture  

You Bring: 

• Bachelor's degree or relevant experience  
• 10+ years media experience; Entertainment account experience required; automotive account experience a plus  
• Strong background in traditional and digital media planning  
• Proven ability to manage large-scale, integrated campaigns and cross-functional teams  
• Leadership presence: mature, polished, and inspiring to teams and clients alike   
• Ability to be agile and adaptable within a quick turnaround business environment  
• Proficiency with media planning tools including Excel, Nielsen, R/F Reports, IMS Suite, Kantar, MRI, and Simmons  
• You're a clear and confident communicator-equally strong in writing, presenting, and leading conversations with clients and teammates. 
• You take a proactive approach to problem-solving, using critical thinking to find smart solutions. 
• You're comfortable coaching teammates and contributing to a collaborative, supportive team culture. 
• You bring strong presentation skills and know how to engage an audience with a compelling story. 

If you're passionate about building teams, shaping media strategy, and delivering impactful campaigns for world-class entertainment brands, we'd love to connect.  

This is a hybrid role based in Burbank, CA.

#LI-HL1

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$130,000-$160,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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