Director Creative Content Marketing

BluZinc

Austin, Texas

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JOB DETAILS

SKILLS

Advertising, Coaching, Continuous Improvement, Custom Media, Customer Acquisition, Customer Retention/Renewal, Entrepreneurship, Leadership, LifeTime Value (LTV), Marketing, Multimedia, Newsletter, Online Courses, Performance Metrics, Podcasting, Revenue Growth, Sales, Storytelling, Writing Skills, YouTube, eLearning

LOCATION

Austin, Texas

POSTED

4 days ago

Austin based Creative Director / Head of Marketing, Advertising, Communications Content job opening for Customer Acquisition and Retention. BluZinc has been asked by the Founder & CEO of a fast -growth, digital -first company to appoint a Creative Director / Head of Content. This is a confidential search being led by Jonathan Pearson, CEO of BluZinc, and represents a rare opportunity to shape the voice and creative direction of one of the most dynamic entrepreneurial brands in the market.
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The Role<\/b>
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<\/b>You will be the architect of a bold, innovative creative vision across eLearning, online courses, digital community, and live events. Working directly with the Founder, you’ll translate big ideas into compelling content, oversee a team of creatives, and ensure storytelling drives engagement, learning outcomes, and revenue growth.<\/div>

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Key Responsibilities<\/b>
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Lead the end -to -end creative strategy across online courses, coaching programs, digital communities, live events, and multi -channel media.<\/div>

Ensure content excellence and consistency across formats: newsletters, podcasts, YouTube (deep in YT, short and long form and video in general), Instagram, TikTok, and long -form educational assets.
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Direct and inspire a team of designers, editors, writers, and producers; recruit and manage external agency and freelance partners.
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Collaborate with Growth, Marketing, and Product teams to align creative output with funnel conversion and business KPIs.
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Pioneer new content formats that blend education and entertainment, increasing audience loyalty and lifetime customer value.
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Measure impact: use analytics and learner engagement data to continuously improve storytelling and training effectiveness.
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BluZinc A -Player Criteria<\/b>
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<\/b>We are only considering A -Players who:
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Have 5–10+ years in senior creative/content leadership roles within eLearning, online education, digital coaching, media, or training companies - with subscription and membership models for high ticket CLVT.
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Demonstrated spotlight achievements, such as:
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Scaling through or within the $20MM -$60MM revenue range growth curve, for an online courses, media brand or eLearning content platform from thousands to millions in audience or revenue.
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Designing creative campaigns that doubled learner engagement or subscriber growth.
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Producing world -class live event experiences (in -person and virtual) that boosted brand impact and sales.
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Proven track record of growing content -driven revenue (e.g., course sales, memberships, subscriptions).
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Hands -on experience across video, social storytelling, digital campaigns, and community -driven content.
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Commercially minded—understands how creative decisions drive customer acquisition and monetisation.
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Cultural alignment: thrives in a fast -growth, founder -led environment, entrepreneurial, resilient, innovative.
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Why Join?<\/b>
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<\/b>Partner directly with a visionary Founder who has built one of the fastest -growing communities in the entrepreneurial space.
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Shape the future of eLearning and live event experiences for a highly engaged, global audience.
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High visibility and high impact—your creative leadership will be central to scaling a 7–8 figure business to the next level.
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Competitive salary with performance bonus.
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Director Creative Content Marketing

BluZinc

Austin, Texas

About the Company

BluZinc

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