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Director Brand & Integrated Campaigns - North America

The Sage Group plc

  • Atlanta, GA
  • 1 day ago

    Highlights

    As a strategic leader, in this role, you"ll set the direction for brand and integrated campaigns across North America, bring Brand, Performance Marketing, Product Marketing, and Corporate Affairs together around fewer, bigger, and more impactful programs, and work alongside Sage"s growing in-house creative capability. As Director, Brand & Integrated Campaigns, you"ll be the custodian of a brand in transformation while leading full-funnel campaigns that drive measurable commercial results.

    Numbers & Facts

    LocationAtlanta, GA

    Description

    Own how the Sage brand shows up across North America, and build the team that brings it to life. As Director, Brand & Integrated Campaigns, you"ll be the custodian of a brand in transformation while leading full-funnel campaigns that drive measurable commercial results.

    As a strategic leader, in this role, you"ll set the direction for brand and integrated campaigns across North America, bring Brand, Performance Marketing, Product Marketing, and Corporate Affairs together around fewer, bigger, and more impactful programs, and work alongside Sage"s growing in-house creative capability.

    Why you"ll want this role

    • Bring a refreshed Sage brand to life in the North American market during a period of real transformation.
    • Lead and grow a team of campaign managers, with the opportunity to shape the team
    • Own the long-term health of the brand and the short-term results it drives, connecting brand awareness and preference with engagement, demand, and commercial results.
    • Build preference with the buyers who are in market today and the much larger audience who will be tomorrow.
    • Bring focus and structure to how campaigns get prioritized, planned, and launched across North America.

    Who is Sage? Sage helps small to medium-sized businesses to succeed with AI-powered Accounting/Finance, ERP, Payroll and HR software. Knowing that over 6M of our global customers depend on our solutions, motivates us to keep innovating so they keep growing with confidence. We"re collaborative, forward-thinking team where innovation, inclusion, and empowerment drive everything we do. You"ll find a place where your ideas matter, your work has purpose, and where you"ll have the chance to help define how we bring that innovation to life. You'll join an environment that values creativity, collaboration, and customer obsession. Together, we'll tell the stories that inspire businesses to thrive powered by Sage.

    Location Requirement: Hybrid - 3 days per week from our Atlanta office (Ponce City Market)

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