DIGITAL SALES SPECIALIST - KTVK/KPHO

Digital Sales Specialist

Arizona's Family, the Gray Media business in Phoenix, Arizona, has an opportunity for a digital advertising campaign expert to join our team as a Digital Sales Specialist. The ideal candidate must have a strong understanding of digital media consumption habits during all stages of an advertising campaign. In this strategic position, you will recommend effective digital marketing solutions to meet the needs of our clients. In addition, the DSS will provide ongoing optimization strategy, back end analytic support, and digital education to improve sales team knowledge.

The Digital Sales Specialist will report directly to the Digital Sales Manager.

Duties/Responsibilities include (but are not limited to):

• Support the sales team during all aspects of a digital advertising/marketing campaign, including developing effective proposals, campaign optimization, and post-campaign reporting.
• Collaborate with local management to implement digital priorities and expectations.
• Strong ability to interpret data and capable of adjusting digital strategy based on analytics.
• Function as an effective consultant on digital tactics, benefits, and trends.
• Maintain elevated levels of communication internally with AZ Family, with corporate Gray Digital Media teams, and externally with clients.
• Manage advertising specs and guidelines with advertisers as the company and product offerings evolve.

Qualifications/Requirements:

• Bachelor's degree and 3+ years of digital sales marketing experience required.
• Experience developing and managing effective digital marketing strategies.
• Superior multitasking skills with the ability to work cross-functionally and manage multiple daily requests.
• Excellent troubleshooting and problem resolution skills.
• Possess superb written and verbal communication skills.
• Proficient with Microsoft Excel, Word, and PPT.
• Understanding of G4 analytics.

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.