Digital Media Producer

Digital Media Producer (Communication Specialist III)

Salary Range: $83,960.00 - $125,939.00

This is an exempt (salaried) position. Please note: pay rates are based on education, skill, experience level and internal equity. Internal equity considerations include an assessment of the applicant's salary history and qualifications in comparison to the market rate and requirements for the job.

The Mecklenburg County Public Information Department is seeking a creative, detail-oriented, and experienced Digital Media Producer to support multimedia video production, live streaming, and broadcast technology management. The ideal candidate excels in shooting, lighting, editing, and post‑production while thriving under quick deadlines. This role works closely with County departments, leadership, and elected officials to produce impactful content that helps the largest county in North Carolina tell its story.

This position is responsible for managing creative projects from concept to final delivery, producing high-quality video and photography content that communicates County priorities, shares important information with employees and the public, documents and spotlights key events and activities.

This role partners closely with elected officials, executive leadership, and Public Information management to develop creative content strategies and produce engaging visual assets across multiple platforms including the County website, social media, internal communications, and live events.

Samples of past work are required, presented as a demo reel or portfolio of videos and photos.

The Digital Media Producer will manage multiple projects at once, including:

Lead the end-to-end production of video and photography projects that communicate the County brand, culture, business initiatives, and key messaging to internal and external audiences.

Record, edit, and produce high-quality multimedia content including video messages from County leadership, employee engagement initiatives, professional headshots, event photography, and other digital media that supports the County''s communication goals.

Lead/Assist with livestream production for weekly Board meetings and other public events as needed, including equipment setup, audio, video, and troubleshooting.

Collaborate with communications teams, executives, and cross-functional partners to plan and execute creative visual campaigns across a variety of platforms.

Ensure visual consistency and brand alignment across multimedia content while maintaining Mecklenburg County''s creative standards and messaging strategy.

Required Qualifications

• Bachelor''s degree in Communications, Journalism, Film Production, Media Arts, or related field, or equivalent experience.
• 5 years of hands-on experience in professional video production, still photography, editing, and digital content creation.
• Experience using Adobe Creative Suite including Premiere Pro, After Effects, Photoshop, Lightroom, and related production technologies.
• A strong portfolio or reel demonstrating expertise in video storytelling, photography, editing, and multimedia content production.
• Expert ability to use lighting, composition, and camera techniques to produce high-quality images in studio, office, and on-location settings.
• Ability to record clear, high-quality audio and understand the basics of audio capture and monitoring.
• Strong organizational skills and attention to detail, including the ability to manage files, meet deadlines, and deliver accurate, polished work.
• Ability to work independently, take initiative, and adapt to changing priorities.
• Strong written and verbal communication skills and the ability to work collaboratively with people at all levels of the County.
• Ability to work evenings or outside normal business hours as needed to support events, meetings, and production schedules., including bi-weekly evening meetings.
• Ability to travel to County facilities and event locations as needed.

Preferred Qualifications

• Experience in internal communications, with a focus on leaders and employees.
• Experience managing onsite and offsite multi-camera livestreams as well as the ability to maintain and troubleshoot production equipment such as encoders, and switchers.
• Ability to quickly identify and resolve technical issues during live broadcasts or events, including audio/video signal issues, network problems, and equipment malfunctions.
• Motion graphics and advanced post-production experience preferred.
• Experience operating professional audio boards or digital audio mixing consoles.
• Current FAA Part 107 Remote Pilot Certificate for commercial drone operations.
• Familiarity with social media video formats, accessibility practices, and captioning workflows.
• Experience managing digital asset systems and maintaining organized production assets.
• Spanish language proficiency.

The successful candidate will be:

• Proactive: Clarifies expectations to ensure projects meet their intended purpose. Takes initiative, anticipates needs, and identifies solutions before issues affect a project.
• Detail-oriented: Checks footage, audio, lighting, names, titles, graphics, and final edits carefully before delivery.
• Adaptable: Manage multiple assignments and deadlines while adapting to change and communicating progress or delays.
• Collaborative: Builds positive working relationships with County leadership, staff, and colleagues, with an inclusive communication mindset.
• Passionate: Stay current with video production, photography, editing, and digital media practices.
• Solutions-focused: Troubleshoots equipment and production issues calmly and efficiently.

Reasonable Accommodations Statement

To accomplish this job successfully, an individual must be able to perform, with or without reasonable accommodation, each essential function satisfactorily. Reasonable accommodations may be made to help enable qualified individuals with disabilities to perform the essential functions.

Disclaimer Statement

This is not intended to be an all-inclusive list of job-related responsibilities, duties, skills, requirements or working conditions. Other duties may be assigned based on business need and the supervisor's request. Mecklenburg County reserves the right to revise the job description at any time. Designated positions may be required to assist in emergency and/or disaster situations.