Digital Marketing Coordinator

The Brand Leader

  • Greenville, South Carolina
  • 25 days ago
  • Remote

    Highlights

    Own conversion tracking setup and maintenance across accounts (Google Tag Manager, pixels, etc.), ensuring clean, reliable data flows into reporting and decision-making. Both independently and in coordination with the broader team, design and run data-driven testing programs for ads, email, and landing pages to continuously improve KPIs.

    Numbers & Facts

    LocationGreenville, South Carolina (
    Remote
    )

    Description

    Location: Remote available, with preference for candidates near Greenville, SC

    Reports to: Senior Director of Digital Strategy


    The Opportunity

    We’re hiring a Digital Marketing Coordinator to partner closely with our creative and strategy teams on multi-channel campaign strategy for our clients.

    You’ll be hands-on in the planning, execution, and optimization of digital campaigns, working as a true partner in shaping client outcomes. The ideal candidate is detail-oriented, analytical, and energized by getting into the work.


    Who You Are

    • You turn complex marketing data into clear strategic recommendations.
    • You are detail-oriented, with a strong command of performance metrics and reporting.
    • You communicate well and are comfortable partnering directly with clients and cross-functional teams as a peer.
    • You are comfortable navigating and connecting a broader marketing tech stack beyond the core platforms.
    • You are energized by getting into the work, not just directing it.


    Core Responsibilities

    Campaign Strategy & Planning

    • Help to shape multi-channel campaign strategy alongside our creative and strategy teams, from planning through optimization.
    • Work closely with the team to Track platform best practices and industry trends, contributing to strategy conversations across accounts.

    Execution & Optimization

    • Partner on the setup, testing, and launch of digital marketing campaigns, ensuring quality and consistency across platforms.
    • Both independently and in coordination with the broader team, design and run data-driven testing programs for ads, email, and landing pages to continuously improve KPIs.

    Measurement & Reporting

    • Own performance reporting, turning KPI data into clear, actionable recommendations for own campaigns. 
    • Own conversion tracking setup and maintenance across accounts (Google Tag Manager, pixels, etc.), ensuring clean, reliable data flows into reporting and decision-making.

    Collaboration & Client Partnership

    • Collaborate with creative, strategy, and account teams to keep execution aligned with client business goals.


    What We Are Looking For

    • 3+  years of experience in digital marketing roles, with a demonstrated track record of managing campaigns and strategies independently.
    • Proven experience managing paid advertising platforms (Google Ads, Meta Ads, etc.) at scale.
    • Advanced understanding of digital analytics platforms (Google Analytics, HubSpot, etc.), including hands-on conversion tracking.
    • Strong analytical skills, with the ability to turn complex marketing data into clear strategic recommendations.
    • Excellent communication skills and the ability to partner directly with clients and cross-functional teams.
    • Bachelor’s degree in Marketing, Communications, Business, or a similar data-related field; equivalent experience considered.
    • Nice to have: Google Certifications, Meta Certifications, or similar.


    Full-Time Benefits

    • Medical, dental, vision, and short- & long-term disability insurance
    • Great vacation and benefits package
    • Retirement plan with employer match
    • Team Activities
    • Fun & Encouraging Culture
    • So much more

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