Digital Marketing Coordinator

Digital Marketing Coordinator 

Location: Bedford, TX  

On Deck Concepts: BoomerJack’s, Bedford Ice House, and Boomers

About the Role Hands-on Digital Marketing Coordinator supporting multi-brand marketing efforts across On Deck Concepts’ venues. This is an execution-focused, collaborative role blending creative communication with technical know-how to build and sustain a strong online presence, engage audiences, and support brand growth.

What You’ll Do

• Support and optimize digital marketing programs across brands (BMJ, SCS, ICE)

• Maintain a consistent social media presence on all platforms; monitor and respond as appropriate

• Manage email campaigns and assist with CRM-related activities

• Create varied content across concepts’ platforms (graphics, copy, video as applicable)

• Develop brand awareness and contribute to online reputation management

• Communicate with guests and followers through social media and digital channels

• Assist with marketing analytics, reporting, and campaign insights

• Coordinate with internal teams and external partners to ensure timely execution

Requirements

• Knowledge of social media and current marketing trends

• Experience developing and implementing social media strategies

• Ability to establish and maintain positive working relationships with internal and external stakeholders

• Proficiency with tools such as HeyOrca, Canva, Microsoft Office Suite, Google Drive; familiarity with Adobe Creative Suite, WordPress, CRM and social media scheduling platforms is a plus

What We’re Looking For

• Proactive, detail-oriented self-starter who can plan, organize, and execute tasks

• Creative thinker with the ability to adapt quickly in a fast-paced environment

• Strong communication and collaboration skills.

Team & Collaboration

• Works with cross-brand teams to support campaigns and content creation

• Coordinates with external partners as needed to execute digital initiatives

Expectations

• In-office one day a week and in venues 4 days a week.

• Ability to manage multiple tasks with competing deadlines in a fast-paced environment

90-Day Focus (Metrics)

• Build and maintain a consistent social media presence and content cadence

• Improve engagement metrics and email open/click-through performance