Location: Hybrid, Schaumburg, IL | Status: Full-Time, Exempt
About the Role
We’re seeking a B2B Digital Business Analyst – eCommerce & CRM to help drive the growth and adoption of a modern digital commerce and customer relationship platform. In this key role, you’ll partner closely with cross-functional teams across marketing, sales, product, and technology to design and deliver enhancements that improve user experience, strengthen customer engagement, and create measurable business value.
What You’ll Do
Business Analysis & Stakeholder Collaboration
- Partner with stakeholders across sales, marketing, and product to understand business objectives, challenges, and KPIs.
- Translate business needs into clear, actionable use cases and requirements.
- Facilitate workshops, interviews, and process reviews to gather and prioritize requirements.
- Create documentation including user journeys, business models, and “as-is/to-be” process flows.
Feature Delivery & Technical Collaboration
- Work closely with development teams to translate requirements into user stories, wireframes, and workflows.
- Support the full project lifecycle, including backlog refinement, sprint planning, and testing.
- Lead User Acceptance Testing (UAT), ensuring all requirements are met before deployment.
Adoption & Change Management
- Drive adoption of new platform features through user training, onboarding, and communication.
- Provide go-live support and resolve user issues post-launch.
- Gather and apply user feedback for continuous improvement.
Performance & Competitive Insights
- Conduct competitive research to benchmark best practices and identify new opportunities.
- Define key platform metrics and develop reporting frameworks.
- Analyze usage data and customer behavior to deliver insights that inform future enhancements.
Requirements
What We’re Looking For
- Experience in designing B2B self-service portals or digital catalogs.
- Strong analytical skills with experience leveraging web analytics and usage data to improve performance.
- Minimum 6 years’ experience as a Business Analyst, with a focus on eCommerce & CRM.
- At least 3 years working with Agile or DevOps methodologies.
- 2–5 years of experience in B2B environments such as manufacturing, distribution, or similar industries.
- 2+ years hands-on experience with eCommerce and CRM solutions (BigCommerce and SAP C4 preferred).
- Strong communication and stakeholder management skills.
- Proficiency with Microsoft Office Suite, Jira, Confluence, and Microsoft Teams.
- Bachelor’s degree in Business, Marketing, or a related field (or equivalent experience).
Travel: Up to 10%