- Contract consulting role
- Local to Minneapolis - will be onsite 4 days/week downtown Minneapolis, MN
- Work authorization status: US Citizen or GC holder
We are seeking a Digital Analyst to join Enterprise Data Analytics team. This role will play a key part in turning complex digital marketing data into actionable insights that drive measurable business results.
The successful candidate will be supporting multiple web and mobile app product teams and will partner closely with marketing leaders on strategic initiatives, prioritization, and resourcing. This is a highly collaborative role requiring strong analytical, communication, leadership, and stakeholder management skills.
Key Responsibilities
- Analyze complex digital qualitative and quantitative data from multiple sources to identify trends, opportunities, and actionable insights.
- Develop meaningful KPIs, dashboards, reports, and measurement strategies to evaluate marketing and digital performance.
- Translate data into clear, compelling stories and recommendations for business partners and C-suite audiences.
- Provide digital analytics support across customer acquisition, product management, user experience, experimentation, optimization, project management, and IT.
- Develop measurement plans and technical requirements for data collection and tagging, including Solution Design References (SDRs).
- Support dataset creation, data extraction, data quality processes, and analytics/model development and validation.
- Own monthly KPI reporting and dashboards while establishing processes and best practices for marketing performance.
- Serve as a subject matter expert for assigned analytics tools and develop strategies to maximize their value and effectiveness.
- Identify opportunities to improve operational efficiency, quality, standardization, speed to market, and agile processes across the analytics organization.
- Influence business partners through data-driven recommendations and demonstrate how analytics can drive tangible business outcomes.
Required Qualifications
- 4–5 years of relevant digital analytics experience.
- Experience developing digital KPIs, measurement strategies, SDRs, reporting, and actionable insights.
- Hands-on experience with Adobe Analytics.
- Strong experience with SQL .
- Data visualization tool experience
- Strong presentation skills with the ability to communicate insights effectively to senior and executive-level audiences using PowerPoint.
- Excellent communication, relationship-building, and stakeholder management skills.
- Demonstrated ability to translate analytics into actionable business recommendations.
ITR Group offers a competitive compensation and benefits package, including medical, dental, and 401(k) for eligible employees. The W2 pay range for this type of role is approximately $45.00 -53.00 per billable hour. This range is an estimate and not a guarantee of compensation. The final rate will be determined by factors such as experience, market trends, and specific job assignments. Discover more about how ITR Group connects top talent with leading client opportunities.
ITR Group is an Equal Opportunity Employer. We do not discriminate against applicants on the basis of their race, color, national origin, religion, creed, disability, age, sex, sexual orientation, gender identity, marital status, familial status, or status with regard to public assistance, or membership or activity in a local human rights commission.