Data Analytics Administrator

Location 6565 Headquarters Drive Plano, Texas 75024.

Job Title: Data Analytics Administrator

Job Overview: We are seeking an experienced Data Analytics Administrator with a strong understanding of Analytics architecture and expertise in APIs. This role is responsible for the implementation, management, and optimization of Adobe Analytics across our digital properties, ensuring data accuracy and actionable insights. You will play a critical role in developing solutions that integrate Adobe Analytics with other platforms, supporting data-driven decision-making across the organization.

Key Responsibilities:

• API Integration:
• Design, develop, and manage integrations using Adobe APIs to automate data collection, enhance reporting capabilities, and enable data flows between Adobe Analytics and other enterprise systems.
• Architecture Implementation:
• Lead the development of Analytics data architecture and tagging strategies.
• Collaborate with web development teams to implement tracking solutions that support business requirements.
• Data Governance Quality Assurance:
• Establish and enforce data quality standards.
• Conduct regular audits of data collection methods.
• Troubleshoot tagging and data integrity issues.
• Custom Reporting Dashboards:
• Develop custom reports, dashboards, and insights using Adobe Workspace and other tools.
• Ensure key stakeholders have access to relevant metrics for informed decision-making.
• Documentation Training:
• Create and maintain documentation on analytics implementation, processes, and best practices.
• Train business users and stakeholders on using Adobe Analytics and understanding reports.
• Stakeholder Collaboration:
• Work closely with marketing, product, and IT teams to understand analytics needs.
• Provide technical guidance and support data-driven campaigns and optimizations.

Required Qualifications:

• Strong understanding of Data Analytics architecture and data layers.
• Experience with APIs and integrating Analytics with other systems.
• Proficiency in web technologies: JavaScript, HTML, CSS, and tag management solutions (Adobe Launch, Tealium, etc.).
• Strong analytical skills with a deep understanding of digital marketing metrics and KPIs.
• Excellent problem-solving skills and attention to detail.
• Strong communication skills and the ability to collaborate across teams.