Customer Growth Specialist, Omada Store

About Us:

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world's top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people's lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

About the Role

Own relationship-driven growth of the Omada customer base. Your job is to turn first-time and low-frequency buyers, especially small regional installers, into loyal, repeat customers by understanding their needs and deepening their relationship with OMADA STORE over time.

What You'll Own

• Segment and profile the growing OMADA STORE subscriber base (for example home users, installers, MSPs, and small business owners) using lightweight research such as survey campaigns, to identify high-value and high-potential accounts
• Proactively engage high-potential accounts through personalized outreach (email and, where valuable, virtual or in-person meetups) to understand their needs, gather feedback, and build the relationship
• Nurture new and low-frequency accounts toward their first purchase and toward repeat purchase, shortening the path from early interest to loyal customer
• Partner with Sales and Marketing to feed customer insight back into OMADA STORE's offers, content, and experience, so the store delivers more value to target segments
• Own and grow revenue within your target cohort, supported by leading indicators such as qualified high-value accounts, quality conversations, cohort repeat and activation rates, and in-account AOV expansion
• (Potential) Host periodic live product and deployment sessions on OMADA STORE to add value for the installer and SMB audience