Creative Marketing Specialist

Penske Automotive Group is looking for a tech-savvy Creative Marketing Specialist to join our team and help develop and execute innovative and creative marketing solutions for our team.

JOIN OUR TEAM

At Penske Automotive Group (PAG), we strive to create a positive and inclusive workplace that promotes excellence and achievement, and we aim to deliver the very best experience possible to our customers. We are looking for dedicated and motivated professionals who share that same passion to join our team.

The Creative Marketing Specialist is responsible for developing and executing visual content that supports dealership marketing efforts. This role focuses on creating high-quality, brand-compliant designs across digital and print channels while supporting the overall marketing strategy.

WHAT WE HAVE TO OFFER

• Fortune 500 company, consistently recognized by Automotive News as among the "Best Dealerships to Work For."
• Proudly named to Glassdoor's Best Places to Work
• Comprehensive benefits program, including health care options (medical, dental and vision) and 401k savings and retirement plan with company match.
• Training, resources and opportunities for career growth and advancement, tailored to individual performance, experience and interests.
• Values-driven culture built on integrity, professionalism, excellence, and teamwork.

WHAT YOU BRING TO THE TABLE

• A strong eye for design, visual consistency, and attention to detail.
• The ability to translate marketing objectives into compelling, high-quality creative assets.
• A collaborative approach to working with regional marketing teams and internal stakeholders.
• Strong organizational and time management skills, with the ability to manage multiple projects and meet deadlines.
• A commitment to maintaining dealership branding, OEM standards, and creative quality across all deliverables.
• The ability to incorporate feedback, adapt to changing priorities, and deliver revisions efficiently.
• Clear communication skills and a proactive, solutions-oriented approach to creative production.
• A desire to stay current on design trends, creative tools, and digital marketing best practices.

PREFERRED QUALIFICATIONS

• Experience in graphic design, creative production, digital marketing, or a related field.
• Proficiency in Canva or comparable graphic design software.
• Experience creating digital advertisements, email campaigns, responsive email templates, website graphics, and print marketing materials.
• Understanding of responsive design principles, digital creative formats, and best practices for marketing communications.
• Experience maintaining brand standards and ensuring creative assets comply with established guidelines.
• Strong project management skills, including prioritizing requests, managing multiple assignments, and meeting deadlines.
• Excellent attention to detail, organization, and quality control.
• Strong written and verbal communication skills and the ability to collaborate effectively with internal teams.
• Ability to accept constructive feedback, manage revisions, and work effectively in a fast-paced environment.

APPLY WITH US!

If you are ready for a rewarding career with competitive compensation and benefits, and opportunities to excel and advance, consider joining the Penske Automotive Group organization. Our interview process typically includes a phone interview, several in-person interviews, background check, reference check, driving record review and a drug screen. Be a part of the best customer experience team in the automotive industry... apply with us today!

Penske Automotive Group is an equal opportunity employer and maintains a drug- and alcohol-free workplace. Some positions may require applicants to possess a valid driver's license and have a good driving record.

Supervisory Responsibility

None

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Light Work- lifting no more than 20 pounds at a time and/or frequent lifting or carrying of objects weighing up to 10 pounds

This position requires a good deal sitting with some walking or standing from time to time and could involve some pushing and pulling of arm or leg controls

This position requires the ability to climb, push, pull, stoop, kneel, reach, grasp

This position involves repetitive motion

This position requires the ability to talk and hear

This position is primarily located in an office environment, with heating and air conditioning

Position Type/Expected Hours of Work

Standard Business Hours with ability to work nights, weekends, and holidays as required

Required Education and Experience

High school diploma or equivalent; and one to three years of related experience in marketing; or equivalent combination of education and experience.

Preferred Education and Experience

Bachelor's degree and three to five years' experience in a similar position; or equivalent combination of education and experience.

Additional Eligibility Qualifications (Certification/Licenses/Registrations)

Must have a current and unsuspended motor vehicle license.

Summary/Objective

The Marketing Coordinator supports dealership business development and marketing efforts across stores and departments to drive sales growth and repeat and referral business.

Essential Functions

• Liaison to the Area VP and store General and Department Managers, responsible for establishing and maintaining successful procedures to the execution of digital sales growth initiatives and customer relationship management
• Assists with the creation and maintenance and optimization of dealership websites
• Reports and tracks effectiveness of customer retention campaigns and productivity changes associated with CRM and related digital efforts
• Identifies and implements new methods to improve dealership systems, processes, traffic management and other means to better manage marketing strategies and increase ROI on related initiatives
• Takes actions to promote the integration/synchronicity of dealership CRM, DMS and phone systems
• Pursues measures to promote the development of marketing best practices and SOPs
• Collaborates with management teams to define marketing strategies and conducts trainings, runs reports and otherwise manages projects to meet the goals of preferred strategies
• Coordinates in-store marketing initiatives
• Reviews company reputation across social media platforms and takes a number of steps, both internal and external, to maintain and improve the image of dealerships
• Communicates current initiatives/strategies to managers and provides updates as necessary

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

All other duties as assigned.

EEO Statement

The Company is committed to hiring a diverse and qualified workforce. We will not consider any characteristic or category protected by state or federal law in hiring or employment decisions, including but not limited to race, national origin, color, religion, sex, sexual orientation, gender identity, disability, age, status as a parent, or genetic information.

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