Campaigns, Follow Through, Graphic Design, Leadership, Marketing, Marketing/Promotional Messaging, Media Campaigns, Mentoring, Online Marketing, Product Development, Storytelling, Team Lead/Manager, Web Design, Wholesale Industry, eCommerce, eCommerce (B2X) Marketing
LOCATION
Austin, TX
POSTED
9 days ago
Creative Director – Men’s Lifestyle Apparel Brand
We’re hiring a Creative Director to help shape the future of a premium men’s lifestyle apparel brand — from campaign concept and product storytelling to photoshoots, launches, digital experiences, and the overall feel of how we show up in the world.
This is a hands-on leadership role for someone who can think strategically, move quickly, lead a team, and understand a high-level brand design for a customer that’s writing marketing copy, build a site and the ability to run ideas into work that gets attention and drives the brand forward.
Not just ads. Not just aesthetics. The full picture.
What You'll Do
Lead Creative Strategy & Execution
Translate marketing goals into clear, compelling creative ideas
Develop campaigns across paid media, web, wholesale, and organic channels
Bring fresh thinking and new campaign concepts that help connect stand out in the lifestyle apparel category
Collaborate closely with the Founder/CMO to help shape marketing direction and creative strategy
Introduce new ideas, storytelling approaches, and creative opportunities that continue leveling up the brand
Balance Timeless Brand Consistency with Style, Relevant Execution
Build Product Stories from the Ground Up
Partner with product teams to develop tribe briefs ahead of launches
Help shape product narratives, messaging, and go-to-market storytelling
Create every campaign from a single, strong point of view behind it
Work Across Teams
Collaborate closely with Product, Wholesale, CX, Marketing, and E-Commerce
Help ensure the brand experience feels cohesive across every customer touchpoint
Lead Creative Production
Concept, plan, and execute photoshoots and video productions
Work closely with designers, copywriters, photographers, and creators to bring campaigns to life
Maintain High Creative Standards
Shape the brand’s visual identity and create all deliverables and channels
Partner with E-Commerce and Marketing teams on website creative, landing pages, product storytelling, and overall site experience
Help ensure paid social creative and digital marketing assets feel elevated, on-brand, and performance-minded
Lead & Develop the Team
Provide strong creative leadership, direction, and feedback to the internal creative team
Help mentor emerging talent and move quickly
Bring a high level of accountability, energy, and follow-through to the work
What We’re Looking For
5+ years in creative roles (brand and/or agency)
2+ years leading creative teams
Strong portfolio showing brand storytelling, campaign thinking, paid social creative, and digital design
Strong understanding of paid social creative and what makes campaigns resonate across digital channels
Experience working on website design, e-commerce storytelling, and digital brand experiences