Job Title: Email Content Author Adobe Journey Optimizer (AJO)
Extended Contract
$45/hrPosition Overview
We are seeking a detail-oriented and technically savvy
EmailContent Author to support lifecycle marketing efforts within
Adobe Journey Optimizer (AJO). This role is responsible for the end-to-end execution of omni-channel campaigns, including
email, push notifications, and SMS, ensuring content is built, scheduled, tested, and deployed with precision.
The ideal candidate combines strong content assembly skills with a deep understanding of marketing automation platforms, quality assurance, and campaign workflows.
Key ResponsibilitiesCampaign Development & Execution- Build and configure campaigns within Adobe Journey Optimizer (AJO) across email, push, and SMS channels
- Translate marketing briefs and requirements into fully functional, production-ready campaigns
- Configure personalization, dynamic content, and audience targeting rules
- Ensure alignment with brand standards and messaging guidelines
Scheduling & Deployment- Manage scheduling and orchestration of campaigns within AJO
- Coordinate cross-channel delivery timing and sequencing within customer journeys
- Monitor campaign readiness and ensure timely deployment
Quality Assurance (QA)- Conduct thorough QA testing on all campaign elements prior to launch, including:
- Content accuracy (copy, links, images)
- Personalization tokens and dynamic logic
- Rendering across devices and channels
- Compliance with legal and brand standards (CAN-SPAM, opt-outs, etc.)
- Execute test sends and validate audience segmentation and delivery logic
- Troubleshoot and resolve issues in collaboration with marketing, product, and technical teams
Platform Operations & Optimization- Maintain organized workflows, templates, and assets within AJO
- Identify opportunities to improve efficiency in campaign setup and QA processes
- Partner with technical teams on enhancements, integrations, and troubleshooting
- Stay current on AJO capabilities and best practices
QualificationsRequired- 25+ years of experience in marketing automation, campaign execution, or digital marketing operations
- Hands-on experience with Adobe Journey Optimizer (AJO) or similar ESP/marketing automation platforms (Adobe Campaign, Salesforce Marketing Cloud, Braze, etc.)
- Experience building and deploying email, push, and SMS campaigns
- Strong attention to detail and QA rigor
- Understanding of personalization, segmentation, and customer journey logic
- Familiarity with HTML/CSS for email (basic editing and troubleshooting)
Preferred- Experience working in omni-channel lifecycle marketing environments
- Knowledge of data structures, schemas, and audience segmentation concepts
- Experience with testing tools (Litmus, Email on Acid, etc.)
- Ability to work in fast-paced, deadline-driven environments
- Experience working in agile environments
- Experience in project management tools like Monday.com, Jira, etc.
- Experience working collaboratively in Figma
Key Competencies- Detail-Oriented Execution Ensures accuracy across all campaign elements
- Technical Aptitude Comfortable navigating ESPs and troubleshooting issues
- Collaboration Works cross-functionally with marketing, creative, and technical teams
- Time Management Effectively manages multiple campaigns and deadlines
- Problem-Solving Proactively identifies and resolves issues before launch
Success Metrics- On-time, error-free campaign execution
- Reduction in QA defects and post-launch issues
- Efficient turnaround of campaign builds
- Improved campaign performance through accurate setup and targeting