Consumer Insights Research Senior Analyst

Accenture Plc

  • Boston, MA
  • 3 days ago

    Highlights

    The Consumer Insights team owns the consumer story for industries globally - with insights cutting across consumer-facing industries including consumer goods, retail, travel, financial services, utilities and communications. Key Responsibilities include: Support the development of Accenture's flagship Consumer Pulse thought leadership, contributing across the full research lifecycle-from research design and data collection through to report development and client activation.

    Numbers & Facts

    LocationBoston, MA

    Description

    The Consumer Insights Research Analyst is part of Accenture Research's global Industry Research team with a focus on Consumer Insights. The Consumer Insights team owns the consumer story for industries globally - with insights cutting across consumer-facing industries including consumer goods, retail, travel, financial services, utilities and communications.

    The Consumer Insights Senior Analyst will support senior researchers and Accenture business stakeholders on Thought Leadership projects, as well as business development and client engagement research.

    We are looking for a strong researcher with a passion for the consumer, strategic mindset, qualitative and quantitative research skills and strong storytelling and presentation skills.

    Key Responsibilities include:

    • Support the development of Accenture's flagship Consumer Pulse thought leadership, contributing across the full research lifecycle-from research design and data collection through to report development and client activation.

    • Support the design and development of quantitative surveys, discussion guides and AI-enabled research methodologies, including synthetic consumer panels and AI-moderated interviews.

    • Analyze complex consumer datasets to identify meaningful trends, behavioral patterns and strategic implications for senior business leaders.

    • Translate research findings into compelling presentations.

    • Develop high-quality client workshop materials, including presentations, visual storytelling assets, case studies, videos and demonstrations.

    • Develop client-ready deliverables with guidance from senior researchers, ensuring a consistently high standard of insight, storytelling and presentation quality.

    • Support the delivery of in-person and virtual executive client workshops across multiple industries, contributing research insights and presentation materials while developing confidence in presenting to senior audiences.

    • Contribute to the ongoing evolution of the team's research methodologies by embracing emerging AI tools and approaches that improve research quality, efficiency and client experience.

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