Highlights
The Manager, Consumer Insights reports to the Director of Consumer Insights and serves as a strategic business partner to Marketing and cross-functional teams, delivering actionable consumer insights that drive brand growth and business performance. Provide coaching, guidance, and project leadership to less experienced team members and agency partners, while contributing to the development of Consumer Insights best practices and capabilities.
Numbers & Facts
| Location | Irving, Texas |
| Industry | Other/Not Classified |
| Company Size | 5,000 to 9,999 employees |
| Year Founded | 1993 |
| Website | www.bimbobakeriesusa.com |
Description
Have you ever enjoyed Arnold®, Brownberry® or Oroweat® bread? A Thomas'® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann's® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA!
More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development, and allows our associates to be their authentic selves.
#LI-BB1
Come join the largest baking company in the world and our family of 20,000 associates nationwide!
Top Reasons to Work at Bimbo Bakeries USA:
Salary Range: $94,300 - $122,600
Annual Bonus Eligibility
Comprehensive Benefits Package
Paid Time Off
401k & Company Match
Position Summary:
At BBU, the consumer insights group seeks people who endeavor to create a Competitive Advantage through Insights.
The Manager, Consumer Insights reports to the Director of Consumer Insights and serves as a strategic business partner to Marketing and cross-functional teams, delivering actionable consumer insights that drive brand growth and business performance.
This role is responsible for designing, managing, and synthesizing qualitative and quantitative research to identify opportunities, assess business challenges, and inform decision-making. Provide coaching, guidance, and project leadership to less experienced team members and agency partners, while contributing to the development of Consumer Insights best practices and capabilities.
Working closely with internal stakeholders and external research partners, this individual will champion the voice of the consumer
About Company
Bimbo Bakeries USA is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. As part of Grupo Bimbo, the world’s largest baking company, BBU is proud to share the company philosophyHighly Productive and Deeply Humane in the U.S.