Commercial Initiatives Manager

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we're making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

The Manager, Commercial Initiatives serves as the key liaison between FreeWheel''s Commercial, Product, and Operations organizations, ensuring product investments align with customer needs and business priorities. Reporting to the Director, Commercial Initiatives on the FreeWheel Strategy team, you will own the commercial prioritization process, partnering across Revenue, Partnerships, Product, Operations, and Strategy to evaluate investment opportunities, develop business cases, and facilitate prioritization decisions.

You''ll help drive cross-functional alignment throughout the product development lifecycle, ensuring teams remain focused on the highest-impact initiatives while continuously improving the processes that support planning and execution.

Job Description

Responsibilities:

• Manage FreeWheel's commercial product prioritization process, partnering across Revenue, Product, Operations, and Strategy teams.
• Consolidate product and operational investment requests from commercial stakeholders into a centralized intake process.
• Analyze business opportunities and develop data-driven business cases to support prioritization decisions.
• Facilitate cross-functional prioritization discussions, helping stakeholders align on investment tradeoffs and business impact.
• Partner with Product, Operations, and Commercial leadership to ensure prioritization decisions are communicated clearly and executed effectively.
• Track high-priority initiatives throughout the development lifecycle, proactively identifying risks, dependencies, and opportunities for alignment.
• Continuously improve prioritization, intake, and planning processes to increase transparency, consistency, and operational efficiency.
• Develop a strong understanding of FreeWheel's products, customers, market dynamics, and competitive landscape to inform recommendations.
• Build trusted relationships across Commercial, Product, Engineering, Operations, and Strategy teams to drive collaboration and influence without direct authority.
• Other duties and responsibilities as assigned.

Qualifications

• 6+ years of experience in Strategy, Operations, Program Management, Consulting, or a related cross-functional role, with experience in the advertising technology industry strongly preferred.

• Experience driving cross-functional planning, prioritization, or portfolio management processes across multiple stakeholder groups.

• Strong business acumen with the ability to evaluate tradeoffs and develop data-driven business cases that influence investment decisions.

• Experience partnering with Product, Engineering, and Operations teams to align on priorities and execute against shared goals.

• Excellent analytical and problem-solving skills, with the ability to synthesize complex information into clear recommendations.

• Outstanding written and verbal communication skills, including experience presenting to senior leaders and executive stakeholders.

• Proven ability to influence without direct authority and build trusted relationships across diverse teams.

• Strong organizational and project management skills with the ability to manage multiple initiatives in a fast-paced, evolving environment.

• Comfortable navigating ambiguity and bringing structure to complex, evolving business problems.

• Familiarity with product management tools such as Aha!, Jira, Confluence, or similar platforms.

• A continuous learner who seeks opportunities to improve processes, challenge assumptions, and drive operational excellence.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Business, Planning, Prioritization

Compensation

New York Pay Range: $111,506.83 - $167,260.24

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor''s Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience

7-10 Years

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.