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College Co-op: Corporate Communications Analyst

Blue Cross and Blue Shield Association

  • Philadelphia, PA
  • 11 days ago

    Highlights

    Additional tasks may include assisting with a range of writing and editing needs, such as audience-specific publications and executive briefings; conducting research to support Corporate Communications team projects; and providing support for photo shoots, video shoots, and special event planning and coordination. Depending on the co-op's strengths, skills, and interests, responsibilities may include assisting with the creation of communication plans and strategic messaging; drafting media alerts and/or press releases; building media lists; developing media pitches; and conducting media monitoring.

    Numbers & Facts

    LocationPhiladelphia, PA
    IndustryInsurance
    Company Size2,000 to 2,499 employees
    Websitehttps://www.bcbs.com/about-us/careers

    Description

    About the Hiring Department:

    The External Communications Department works to shape and communicate the company's external story.

    This includes:

    • Creating public-facing key messages for the company
    • Identifying and creating opportunities for executive leaders to speak publicly on key topics
    • Serving as the primary resource for local, regional, and national news media
    • Working closely with Independence departments on external communications efforts, including thought leadership campaigns, sponsorship opportunities, special events, and social media content
    • Protecting the company brand through reputational risk planning and brand protection
    • Developing public health awareness campaigns

    Co-op Job Description:

    The co-op will support the work of the External Communications team in advancing departmental goals. This role will involve collaborating with External Communications team members on a variety of projects, as well as contributing to executive communications initiatives.

    Depending on the co-op's strengths, skills, and interests, responsibilities may include assisting with the creation of communication plans and strategic messaging; drafting media alerts and/or press releases; building media lists; developing media pitches; and conducting media monitoring. The co-op may also help write social media posts and contribute to the development of social media plans.

    Additional tasks may include assisting with a range of writing and editing needs, such as audience-specific publications and executive briefings; conducting research to support Corporate Communications team projects; and providing support for photo shoots, video shoots, and special event planning and coordination.

    The co-op will also likely have opportunities to work on projects for other teams within the division, including Associate Communications and Provider Communications.

    Required Skills:

    • Strong writing and verbal communication skills
    • Solid organizational and time management skills
    • Basic understanding of common public relations activities and terminology
    • Proficiency in Microsoft Office applications, including Word, PowerPoint, and Excel
    • Ability to take initiative and work independently as a self-starter
    • Maturity and professionalism to work effectively as part of a team
    • Digital and/or social media experience is a plus

    Accepted Majors:

    • Public Relations
    • Communications
    • Journalism
    • Marketing
    • Social Media
    • Internal Communications
    • Associate Communications

    Classification:

    • Junior or Senior undergraduate students
    • Recent graduate (must be within one year or less of the program start date)

    Minimum GPA:

    • 3.2 or higher

    Independence Blue Cross is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to their age, race, color, religion, sex, national origin, sexual orientation, protected veteran status, or disability.

    Must have an Android or iOS device which is compatible with the free Microsoft Authenticator app.

    About Company

    At the Blue Cross and Blue Shield Association (BCBSA), we provide business strategy, technical support and consulting expertise to 36 Blue Cross and Blue Shield companies across the nation, employing more than 1,000 of the best strategic thinkers in the industry. We are a Brand manager that sets quality control standards for the 36 independent companies that use the Blue Cross and Blue Shield Brands, and we serve as a trade association that represents these Blue companies. It is through our involvement that the Blues companies share a united vision and strategy while also benefiting from the local strength of all member companies.

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