Category Analyst

SalesFull-timePermanent

Category Analyst

Dallas, United States

Red Bull North America

This role can sit out of the following locations: Dallas, TX or Santa Monica, CA

The Category Analyst supports 7-Eleven sales growth strategies by providing insightful analytics and shopper insights that support a mutually beneficial growth plan. The Category Analyst candidate requires an advanced working knowledge of the resources required to complete and present category & brand development related projects. Data resources and tools include Syndicated Scan (IRI/Nielsen), Retailer transaction/loyalty data, BI reporting, and Numerator. This position will provide reporting and space planning support and act as the key Category Management resource.

Key internal interactions are with the Category Development team lead by the Director of Category Development, and the Account Management team. Externally, this position primarily interacts with Buyers and Senior Buyers at the retailer.

ResponsibilitiesAreas that play to your strengths

All the responsibilities we''ll trust you with:

• CUSTOMER ANALYSIS
• CATEGORY & BRAND ANALYTICS

Travel 30-40Benefits Eligible

CUSTOMER ANALYSIS

Creation of presentations using a persuasive selling format, founded on research and analysis to achieve category and brand objectives.

Creation of sales content, including sell sheets for execution of category and brand objectives.

Create templates and executive summaries to analyze brand & market trends.

Identify opportunity gaps in volume, share, pricing, promotion, shelf space and product distribution.

Track, measure, and communicate results from in-store merchandising initiatives.

Research mindset, seeking to always answer the questions of how and why and provide depth to audiences.

Track record for building winning customer relationships.

CATEGORY & BRAND ANALYTICS

Strategic and start-up attitude, eager to launch and elevate the brand and category to a new channel of trade.

General analytic curiosity and willingness to adopt/learn new approaches to analyzing data.

Apply third party research resources, including Kantar, to inform and direct strategy for the channel and the category.

Work with the Shopper and Consumer insights teams to identify key shopper groups or purposes within the channel and specific retailers.

Generate and interpret reports with syndicated and internal sales sources to support Red Bull's category development strategy.

Support team needs in a timely and efficient manner demonstrating a sense of urgency, tenacity, and commitment to quality and customer service.

Experience

Your areas of knowledge and expertiseWhat matters most for this role:

• 2-4 years related work experience
• Strong story telling skills using data/research/analysis
• Ability to present industry and category information in a way that establishes rapport, persuades others, and provides the audience with a clear understanding of the business issue at hand
• Broad general knowledge of the CPG industry
• Advanced Excel skills include pivot tables, slicers, and formulas to automate and add value to reports; Tableau a plus
• Space planning software experience is a plus
• Excellent oral and written communication skills
• Expert in Microsoft Excel, PowerPoint, and Word
• Self-starter, detail oriented, highly organized, ability to multitask and work in a team-oriented environment
• Understands the need for accuracy, timeliness, and a sense of urgency when required
• Enjoys working in a fast paced, quickly evolving role
• Strong customer service aptitude and retailer facing experience
• Ability to work with all levels of the organization from Field Level to Executive Management
• Bachelor's Degree preferred
• Fluent in English, additional language skills an advantage

JOIN THE TEAMGot what it takes?In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.

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This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa. The base salary range for this position is $72,000 - 108,000 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified. Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location) Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.

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Got questions?

• How can I get a job at Red Bull?
• How does the application process work?
• Can I use Artificial Intelligence (AI) in the recruitment process?
• How long does it take to hear back from Red Bull?
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How can I get a job at Red Bull?

Red Bull stands for individuality, authenticity and creativity. This is also what we expect from our employees. If you''d like to become part of Red Bull, bring your true and unique self to the application process.

How does the application process work?

Finding the right person for a role requires a thorough selection process. We may require a personality assessment, a video and/or in-person interview, an assignment or even a job simulation. The hiring team will share details of the process in advance.

Can I use Artificial Intelligence (AI) in the recruitment process?

Throughout your recruitment journey, you'll come across moments where using AI could be an option. We encourage you to approach this with the same freedom & responsibility we offer our employees. Our recruitment process is all about getting to know you as an individual - what makes you unique, your strengths, your passions. You might use AI to polish your resume or prepare for interviews but remember nothing beats real human connection. When it comes to Red Bull Wingfinder or a video assessment, we want to see and hear your personality and feel the energy you bring. Likewise, think of a Case Study as more than just a task. It's your chance to show us what you can really do, experience the role, and assess if it's the right fit for you. By relying on AI, you risk missing the chance to truly stand out!

How long does it take to hear back from Red Bull?

Once you submit your application, you will receive an acknowledgement email. Afterwards you can expect to hear from us within two weeks.

What can I expect in a job interview?

During the interview process you will have the chance to gauge your talents and show your drive and motivation. The hiring team will ask you about your experiences, skills and strengths that are most relevant to the job in order to get a good picture of your profile and your unique selling points.

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