Casino Marketing Coordinator

Delaware Park

  • Wilmington, DE
  • 6 days ago

    Highlights

    JOB RESPONSIBILITIES: Assists with the creation and posting of social content on all Delaware Park Casino's social channels including, but not limited to Facebook, Instagram, X, Linked In & Threads. Responsible to develop and execute social media strategies that increase followers, audience engagement, brand awareness and customer acquisition across all social media platforms.

    Numbers & Facts

    LocationWilmington, DE

    Description

    JOB RESPONSIBILITIES:

    • Assists with the creation and posting of social content on all Delaware Park Casino's social channels including, but not limited to Facebook, Instagram, X, Linked In & Threads
    • Responsible to develop and execute social media strategies that increase followers, audience engagement, brand awareness and customer acquisition across all social media platforms.
    • Always adheres to the approved budgets under the direction of the Vice President of Marketing.
    • Assists with photo shoots and video shoots as needed for social content and other initiatives.
    • Understanding of casino gaming language related to slots, table games and racing operations is preferred.
    • Provides administrative support to Marketing leadership and assists in report preparation as needed.
    • Coordinates and disseminates communications and correspondence to all departments.
    • Assists with the maintenance of Delaware Park Casino's website including but not limited to updating promotions, hours of operation and all restaurant menus as needed.
    • Assists with working Promotions & Special Events as needed including nights, weekends & holidays.
    • Acts with discretion and maintains confidentiality when handling sensitive information.
    • Interfaces daily with personnel from various departments.
    • Assists with the Programs Mailbox with guest inquiries - researching and responding to needs of guests.
    • Communicate (both written and verbal) with and promote positive team member and guest relations.
    • Always maintain professionalism when working with other team members and/or guests.
    • Assists the Marketing Department with any duties as assigned
    • Performs all other duties as assigned.

    JOB REQUIREMENTS:

    • High School Diploma or equivalent required, College Degree preferred
    • Marketing experience preferred
    • Must be able to successfully complete the background check and licensing process, required by the Delaware State Lottery.
    • Strong organizational, verbal and written communication skills required.
    • Knowledge of MS Office required, graphic art programs such as Adobe Creative Cloud a plus.
    • Ability to work directly supervised, independently with minimal supervision and collaboratively in groups
    • Maintains confidentiality with regards to employee concerns and sensitive department information.
    • Must be able to work a flexible schedule according to business needs, including evenings, weekends and holidays.
    • Ability to consistently comprehend, retain, and/or execute written, verbal and/or demonstrated directions, explanations and guidance.

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