Key responsibilities
- Relationship building: Establish and maintain strong relationships with referral sources, including physicians, discharge planners, hospitals, and senior living communities.
- Sales and strategy: Develop and implement sales strategies, set goals, and conduct sales calls to meet census goals.
- Market analysis: Conduct market analysis to understand the local landscape, identify opportunities, and stay informed about industry trends and competitor activities.
- Patient coordination: Assist with the initial intake and evaluation of potential clients and help coordinate services to ensure a smooth transition.
Outreach and promotion: Represent the agency at community events, health fairs, and other outreach activities to promote services.
Reporting and data management: Track marketing activities, maintain databases of contacts and referral sources, and complete required reports and documentation.
Required skills and qualifications
- Sales and marketing experience: Proven experience in sales and marketing, preferably in home health or healthcare.
- Communication skills: Excellent verbal and written communication and interpersonal skills for building rapport with diverse stakeholders.
- Organizational skills: Strong organizational and time management skills to manage a schedule of visits and meet deadlines.
- Computer proficiency: Proficiency with MS Office, scheduling programs, and client/referral databases.
- Healthcare knowledge: Familiarity with home health services, patient needs, and industry regulations is beneficial.
- Education: A bachelor's degree in marketing, communications, or a related field is often required.
- Attributes: A results-oriented mindset and an empathetic attitude toward patient care are valuable assets.
We are committed to providing compassionate and holistic care while maintaining the highest quality standards.
Our Mission Statement
Our mission is to promote the physical and emotional well-being of our patients and all who come in contact with our agency. Because of this commitment, we strive to demonstrate our belief in the dignity and worth of each individual while respecting their rights.
Professional Services
Our staff is a truly unique team of healthcare professionals who are highly conscientious and sympathetic to the individual needs of each client. They are focused on assisting our clients with prescribed treatment goals while constantly striving to improve quality of life maximizing the level of independence of each client.