Greetings from IT Engagements
IT Engagements is a global staff augmentation firm providing a wide-range of talent on-demand and total workforce solutions. We have an immediate opening for the below position with one of our premium clients.
Job Title: Business Analyst, Content & Omnichannel - Contract Role
Location: South San Francsico, CA (Hybrid)
Working Days: Monday through Friday
Working Hours: 8 AM to 4:30 PM PT
Interview Format: Two Rounds (1. Hiring Manager [30 minutes]; 2. Upper Management [30 minutes])
The Opportunity
We are hiring two Business Analysts with complementary areas of emphasis. Both roles share the core responsibilities below, with deeper expertise in one of the following areas:
Workfront & Process Implementation: Lead intake and workflow design, requirements translation, and functional validation for Adobe Workfront implementations or major enhancements.
Medical Content Governance & UAT: Lead medical content process and governance design, review and approval requirements, business UAT, and adoption readiness.
Key Responsibilities
Requirements Elicitation & Process Analysis
- Elicit, analyze, specify, and validate stakeholder business needs across marketing, medical, and channel execution teams using workshops, use cases, and process flows.
- Translate end-to-end campaign and content supply chain workflows (e.g., Workfront, DAM, ACM/AJO) into functional requirements, business rules.
- Lead current-state assessments and future-state process design, rationalizing intake briefs and request forms and identifying opportunities for automation, standardization, and workflow simplification.
- Define content operating models, roles, handoffs, governance, workflow templates, and standard operating procedures (SOPs) for commercial and medical content operations; translate these into Adobe Workfront requirements with technical teams.
- Facilitate stakeholder workshops, solution demonstrations, and backlog refinement to validate requirements and resolve process decisions; coordinate dependencies across business, technology, and vendor teams.
Solution Validation & Delivery
- Partner with IT and RDT technical teams to verify that technical specs and user stories meet business acceptance criteria.
- Maintain product backlogs and sprint data in Jira, tracing business requirements through user stories, acceptance criteria, testing, and release outcomes.
- Lead business User Acceptance Testing (UAT) planning and execution for assigned workstreams, including test scenarios, business tester coordination, defect triage with IT/RDT, and validation against acceptance criteria; coordinate business sign-off and release readiness.
- Define and track operational KPIs such as intake-to-approval cycle time, rework, and adoption, using post-launch feedback to prioritize process and product improvements with BPMs.
- Develop training materials and support business readiness, deployment, and post-launch adoption with Activation Leads; capture feedback from commercial, medical, and content operations teams.
Data & Analytics Integration
- Leverage data and analytics insights to evaluate campaign operational data, data flows, and metadata integrity.
- Understand data schemas and pipelines linking content execution tools to downstream reporting environments.
- Support measurement frameworks that connect digital engagement and channel execution with commercial outcomes.
- Collaborate with analytics partners to track and report on product KPI adoption.
Domain Focus Areas
Support requirements and workflow analysis across key Digital Experience capabilities:
- Content Creation & Management: Authoring, DAM, modular content, content factory operating models, and commercial and medical review and approval workflows. Partner with review and compliance stakeholders to define risk-based routing, business rules, and governance requirements.
- Omnichannel Orchestration & Channels and workflows: Email, web/mobile, SMS, paid media, and automated journey orchestration (e.g., ACM/AJO).
- Workflow Automation: Adobe Workfront intake, request forms, workflow templates, approvals, and process integrations across commercial, medical, content operations, and agency partners.
Who You Are
- Bachelor's degree in business, computer science, information systems, or a related field.
- 3+ years of experience as a Business Analyst, Product Operations Analyst, Systems Analyst, or functional consultant, including delivery of enterprise content or workflow transformation in life sciences or healthcare.
- Demonstrated ability to independently lead requirements discovery and future-state process design with marketing and medical users, write functional specifications and carry an assigned workstream through UAT and deployment.
- Platform and delivery experience: Hands-on functional experience translating business processes into enterprise workflow requirements, validating configured solutions, and supporting UAT and deployment; experience with Jira or comparable backlog and defect-tracking tools.
- Role-specific experience: For the Workfront & Process Implementation role, direct Adobe Workfront implementation or major enhancement experience is preferred, including intake, request forms, workflow templates, and approvals. For the Medical Content Governance & UAT role, demonstrated medical content operations, review and approval governance, and UAT leadership experience is preferred; Adobe Workfront experience is preferred, with related enterprise workflow or content review platform experience considered.
- Related platform experience (preferred): Experience with DAM platforms such as Adobe Experience Manager (AEM Assets), or with Adobe Experience Platform, Adobe Journey Optimizer/Adobe Campaign, Salesforce Marketing Cloud, Salesforce Data Cloud, or comparable platforms. Relevant expertise includes content metadata and governance, cross-platform workflow handoffs, audience segmentation, or journey orchestration. Candidates should demonstrate depth relevant to their role; experience across every listed platform is not required.
- Strong analytical, creative problem-solving, facilitation, and cross-functional stakeholder management skills, with demonstrated ability to align business, technology, and vendor teams on requirements, dependencies, and decisions.
Thank You
Satya
Satya@itengagements.com