Highlights
Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-cultureBenefits and Rewards: Learn about all the ways we'll help you thrive personally and professionally. Join Novartis as a Brand Manager and take ownership of locally relevant brand strategies that drive sustainable growth, strengthen market performance, and improve patient outcomes.
Numbers & Facts
| Location | East Hanover, NJ |
| Industry | Biotechnology/Pharmaceuticals |
| Company Size | 10,000 employees or more |
| Year Founded | 1996 |
Description
Job ID
REQ-10085329
Aug 12, 2026
Taiwan
Available in: English
Summary
Brand ManagerLocation : Taipei#LI-HybridReady to turn bold strategy into meaningful impact for patients? Join Novartis as a Brand Manager and take ownership of locally relevant brand strategies that drive sustainable growth, strengthen market performance, and improve patient outcomes. You will combine customer and market insights, data, and omnichannel excellence to shape impactful plans across the brand lifecycle.
About the Role
Major Accountabilities:Own the end-to-end strategy and performance of one or a select portfolio of brands across launch, growth, and maturity.Translate International and Regional direction into focused local brand plans with clear objectives, priority audiences, tailored messages, and omnichannel journeys.Design and execute integrated campaigns that optimize the marketing mix and strengthen customer engagement.Deliver sales, market share, and growth objectives while managing forecasts, demand plans, and brand budgets.Lead the cross-functional brand team, partnering with Sales, Medical, Value & Access, and other stakeholders to ensure aligned, high-quality execution.Use market research, customer insights, performance data, and key metrics to continuously refine strategy and tactics.Shape customer segmentation, patient journeys, activation initiatives, services, and solutions in line with relevant standards and governance.Work with global content teams, agencies, healthcare professionals, and external partners to deliver effective, locally approved initiatives.Requirements:Relevant experience in pharmaceutical brand management or marketing. Oncology/ Hematology experience added advantageStrong knowledge of pharmaceutical markets, customers, and healthcare systems.A proven track record of developing and executing brand strategies, tactical plans, and omnichannel campaigns.Strategic and analytical thinking, with the ability to turn data and insights into action.Strong financial acumen, including forecasting and budget management.Effective cross-functional leadership and stakeholder management in a matrix environment.The agility to manage complexity, ambiguity, and competing priorities.Confidence using digital and AI-enabled tools in day-to-day work.English and Mandarin required.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients' lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-cultureBenefits and Rewards: Learn about all the ways we'll help you thrive personally and professionally.Read our handbook (PDF 30 MB)
Division
International
Business Unit
Marketing
Location
Taiwan
Site
Taipei
Company / Legal Entity
TW03 (FCRS = TW003) Novartis (Taiwan) Co. Ltd
Functional Area
Marketing
Job Type
Full time
Employment Type
Regular
Shift Work
No
Marketing International Taiwan
Job ID
REQ-10085329
Brand Manager
Apply to Job
Job ID
REQ-10085329
Brand Manager
Apply to Job
About Company
Novartis provides healthcare solutions that improve and extend people’s lives. We use science-based innovation to address some of society’s most challenging healthcare issues. We discover and develop breakthrough treatments and find new ways to deliver them to as many people as possible. Our company is focused on industry-leading divisions with innovation power and global scale: pharmaceuticals, eye care and generic medicines Novartis is headquartered in Basel, Switzerland. Novartis Group companies employ approximately 120,000 associates and its products are available in more than 180 countries around the world.