Analysis Skills, Asset Management, Brand Management, Budget Management, Budgeting, Business-to-Business (B2B), Calendar Management, Marketing, Marketing Campaign, Product Marketing, Product/Service Launch, Retail, Revenue Growth, Social Media, Strategic Planning
- Lead marketing activities for your specific product ranges in the region
- Plan the marketing calendar of products; closely collaborating the Social Media and D2C teams
- Lead the marketing budget incl. media management (Paid, Owned, Earned)
- Develop trade marketing activities in (E)-Retail and B2B (SPA) business
- Adapt global strategy and launch plans to the Americas with special consideration of local needs
- Collaborate with internal producers and external agencies on local asset management & content production
- Review current marketing campaigns for weaknesses and developing solutions within budget constraints
- Analyze the effectiveness of promotions to determine what drives sales
|
B
Babor Beauty Group Americas