Brand & Digital Marketing Manager
Michael Page International
- Perth Amboy, New Jersey
- 4 days ago
- $85,000–$95,000 Per Year
- Full-time
Highlights
Sector Marketing Sub Sector Digital, Online & Social Media Industry FMCG (Fast Moving Consumer Goods) Where Perth Amboy Contract Type Permanent Develop and execute social media strategies across multiple brands, with a primary focus on TikTok and Instagram.
Numbers & Facts
| Location | Perth Amboy, New Jersey |
| Job Type | Full-time |
| Industry | Staffing/Employment Agencies |
| Salary | $85,000–$95,000 Per Year |
| Company Size | 10,000 employees or more |
| Website | https://www.michaelpage.ca/ |
Description
Social Commerce Strategy Manager
Own and build the social commerce strategy for multiple growing consumer brands. Direct exposure to leadership and brand decision-makers.
About Our Client
Our client is a family-owned healthy snack manufacturer headquartered in Perth Amboy, New Jersey.
Job Description
- Develop and execute social media strategies across multiple brands, with a primary focus on TikTok and Instagram.
- Launch, manage, and optimize TikTok Shop and other social commerce initiatives.
- Create and manage content calendars while coordinating agencies, influencers, creators, and photographers.
- Support brand positioning, messaging, product launches, and innovation projects.
- Manage and optimize digital content across Amazon, retailer websites, and ecommerce platforms.
- Support paid media campaigns, email marketing, SMS marketing, and performance reporting.
- Maintain marketing collateral, sales materials, and brand assets across all channels.
- Support trade shows, promotional events, and cross-functional marketing initiatives.
- Analyze marketing performance and identify opportunities to improve engagement, conversion, and brand awareness.
- Partner closely with internal stakeholders and external agencies to successfully execute marketing programs.
The Successful Applicant
- 3-5 years of experience in brand marketing, digital marketing, ecommerce, or a related field.
- Hands-on experience managing TikTok and Instagram marketing campaigns.
- Experience creating content strategies and working with agencies, influencers, and external partners.
- Strong project management and organizational skills.
- Excellent communication and collaboration abilities.
- Experience within consumer packaged goods, food and beverage, or ecommerce environments is preferred.
- Experience with Amazon, retailer digital content, or social commerce platforms is a plus.
- A bachelor's degree in Marketing, Business, Communications, or a related discipline is preferred.
What's on Offer
- Full-time permanent position - 5 days/ week in office.
- Competitive base salary of $85,000-$95,000.
- Opportunity to build and shape the company's digital marketing and social commerce capabilities.
- Direct visibility to senior leadership and company ownership.
- Ownership of TikTok Shop and emerging social commerce initiatives.
- Exposure to multiple nationally recognized consumer brands.
- Entrepreneurial environment with significant career growth potential.
Job Summary
Sector Marketing Sub Sector Digital, Online & Social Media Industry FMCG (Fast Moving Consumer Goods) Where Perth Amboy Contract Type PermanentAbout Company
Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.
Our business was established in Canada in 2005 when we opened our Toronto office. Our role is to work with employers and job seekers to facilitate a successful match. This can range from advising a global company on a candidate sourcing strategy to helping a job seeker find their dream job.
In Canada, we focus on recruiting for the following areas:
Banking and financial services
Digital and e-commerce
Engineering and manufacturing
Finance and accounting
Human resources
Information technology
Marketing
Oil and gas
Procurement and supply chain
Property and construction
Sales
An Established Brand
The Group has established a leading presence in many of the key markets for professional recruitment around the world and has positioned itself in certain other markets, which offer the opportunity for future growth. Within its current largest markets, Michael Page has also built a regional presence, including in the UK, France and Australia. Consequently, the Michael Page brand is among the most widely recognized brands in the professional recruitment industry.
A Market Leader
The role of a recruitment consultancy is to act as an intermediary, identifying and sourcing suitably qualified candidates on behalf of its clients. Candidates are recruited either for permanent or contract positions (typically for a fixed term) or on a temporary basis. Within the overall recruitment industry, the market for professional recruitment services is a specialist sector which has developed more recently. Michael Page is widely recognized as leading the development of this market around the world.
Learn the benefits of working with Michael Page yourself. Submit your resume or contact a Michael Page recruitment consultant today.