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Automotive BDC Manager / Internet Sales Manager

Kool Automotive Group

Grand Rapids, Michigan

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JOB DETAILS
SKILLS
Automotive Management, Automotive Sales, Business Development, Calendar Management, Communication Skills, Customer Experience, Customer Relations, Customer Relationship Management (CRM), Customer Relationship Management (CRM) Systems, Customer Support/Service, Dental Insurance, Lead Management, Leadership, Online Marketing, Organizational Skills, Performance Analysis, Performance Metrics, Presentation/Verbal Skills, Purchasing/Procurement, Reporting Skills, Sales, Sales Prospecting, Sales Support, Short Messaging Service (SMS), Team Building, Team Lead/Manager, Telephone Skills, Telesales, Time Management, Track Customer Issues, Vision Plan, Website Conversion, Writing Skills, eCommerce, eCommerce Sales
LOCATION
Grand Rapids, Michigan
POSTED
5 days ago

Location: Kool Chevrolet – Grand Rapids, MI
Job Type: Full-Time
Benefits: Medical, Dental, Vision, 401(k), Paid Time Off

About Us

Kool Chevrolet is a customer-focused dealership committed to providing an exceptional buying experience. We are seeking a motivated and organized Automotive Internet / BDC Manager to oversee our lead management process, drive appointment generation, and support our sales team in converting online and phone inquiries into showroom traffic.

Responsibilities

  • Manage and respond to inbound internet and phone leads in a timely manner.
  • Utilize dealership CRM tools to track customer interactions, appointments, and sales opportunities.
  • Monitor lead activity and generate reports on response times, appointment rates, and sales performance.
  • Develop and maintain consistent follow-up processes through phone calls, text messages, and email communication.
  • Create and send personalized video messages to prospective customers when appropriate.
  • Schedule and confirm appointments for the sales team.
  • Work closely with sales consultants and management to ensure a seamless customer experience from initial inquiry through vehicle purchase.
  • Maintain accurate customer records and notes within the CRM.
  • Identify opportunities to improve lead conversion and appointment show rates.

Qualifications

  • 1+ years of experience in automotive BDC, internet sales, customer service, call center, or sales-related role.
  • Prior automotive dealership experience preferred.
  • Management or team leadership experience is a plus.
  • Experience working with CRM software.
  • Strong verbal and written communication skills.
  • Excellent organizational and time-management abilities.
  • Comfortable using technology, video communication tools, and digital marketing platforms.
  • Goal-oriented with the ability to track and achieve performance metrics.

What We Offer

  • Competitive compensation with performance-based bonus opportunities.
  • Medical, dental, and vision insurance.
  • 401(k) retirement plan.
  • Paid time off.
  • Supportive team environment.
  • Schedule designed to promote work-life balance.

Apply Today

If you are organized, customer-focused, and passionate about helping customers through the vehicle purchasing process, we'd love to hear from you. Submit your resume for consideration.

Kool Chevrolet is an Equal Opportunity Employer.


About the Company

K

Kool Automotive Group