Associate OOH Media Planner

Work at Onescreen

  • Boston, Massachusetts
  • 21 days ago

    Highlights

    This is a hands-on role for someone who's eager to grow their planning craft, sharpen their analytical skills, and become a power user of the Onescreen platform. Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix.

    Numbers & Facts

    LocationBoston, Massachusetts

    Description

    About the role

    We're looking for a motivated OOH Media Planner to join our Planning team. You'll support the development and execution of out-of-home campaigns across a range of clients and verticals. This is a hands-on role for someone who's eager to grow their planning craft, sharpen their analytical skills, and become a power user of the Onescreen platform.

    What you'll do

    • Support end-to-end OOH campaign planning, from audience research and market selection through to proposal delivery and execution
    • Build and maintain campaign plans, cost schedules, and performance summaries using internal tools
    • Research target audiences and analyze their characteristics, behaviors, and media habits
    • Collaborate with account managers, clients, and creative teams to align on objectives and strategies
    • Become a proficient user of the Onecreen planning platform, and surface product feedback to product team members
    • Manage relationships with OOH media vendors and support negotiations under the guidance of senior planners
    • Juggle tasks across multiple active campaigns simultaneously, meeting internal and client deadlines
    • Present media plans with the assistance of the Account Executive to clients and key decision makers

    Qualifications

    • 1–3 years of experience in OOH or broader media planning
    • We are open to Boston or New York candidates
    • Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix
    • Working knowledge of audience and measurement tools (GeoPath, Nielsen, Google Analytics, or similar)
    • Strong organizational skills and comfort managing multiple deadlines at once
    • Clear communicator — in writing, presentations, and across internal teams
    • Comfortable in spreadsheets and web-based planning platforms
    • Analytically curious, with an eye for data and performance metrics
    • Ability to work EST hours

    Nice to have

    • Exposure to multi-channel campaign planning (digital + OOH)
    • Familiarity with campaign evaluation and attribution methodologies

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