Associate Director of International Marketing (E)

Position Overview

Associate Director of International Marketing

SALARY: $71,437.78 - $76,054.95

LOCATION: Lynnwood, Washington

DESCRIPTION:

Under the general direction of the Director of International Marketing, this position supports the international recruiting and marketing efforts of Edmonds College by creating outreach materials, managing digital platforms, and developing recruitment communications. This includes coordination of updates to websites, online profiles, advertisements, communications, and social media. This position assesses and continually improves access to the college through communication features and utilizing an inquiry response system to engage students and turn inquiries into applications.

This is an exempt position that reports to the Director of International Marketing.

Applications received by November 3, 2026, at 11:59 PM PST will receive priority consideration. Applications submitted after this deadline may not be reviewed unless a second round of review is deemed necessary. Position is opened until filled.

Responsibilities include, but are not limited to:

Marketing

• Develop, produce, and maintain a wide range of marketing materials for OIP, including brochures, flyers, banners, posters, advertisements, videos, email campaigns, and social media campaigns.
• Create and manage an annual production calendar for marketing and promotional materials to support recruitment events, agency requests, and departmental activities.
• Ensure all marketing content aligns with Edmonds College branding standards, reflects the institutions commitment to access, and complies with all regulations, including Title II requirements.
• Communicate regularly with contracted advertising agencies to plan, create, and execute annual marketing campaigns, ensuring on time delivery of artwork, content, and publication ready advertisements.
• Oversee multiple social media platforms including Instagram(OIP and India), Facebook, and LinkedIn
• Provide branding support to internal staff, including email signatures, digital templates, signage, presentations, and other branded materials to ensure consistency.
• Coordinate with external company for the translation of promotional materials, as requested by the recruitment team
• Oversee the tracking and troubleshooting international delivery of printed promotional materials and giveaways to ensure timely distribution.
• Coordinate with local vendors to source and deliver promotional items and printed materials in a timely and cost-effective manner.
• Manage and update the OIP website, social media channels, and international online profiles.
• Oversee general communications channels, including email; track and report inquiry engagement and conversion to applications.
• Produce multimedia content, including video tutorials and informational videos for use in marketing, orientation, and advising.
• Compile and analyze data to create reports on prospective student inquiries, application conversion, social media engagement, and other key performance indicators to inform marketing strategy and decision-making.
• Plan, film, and host live social media events, including collaborative streams with external partners such as Study in the USA.
• Lead the planning, production, and hosting of the OIP podcast to support outreach and storytelling.
• Create and distribute email communications, newsletters, and announcements to international partner agencies and stakeholders.
• Produce and distribute the quarterly OIP campus newsletter featuring program updates, events, and student support resources.
• Conduct demographic research and facilitate focus group sessions to inform strategic marketing efforts and enhance student engagement.
• Organize and host on-campus visits and tours for international agents, prospective students, and their families.
• Create promotional materials for biannual transfer fair

Programming

• Organize and host quarterly Parent and Agent Orientation.
• Develop and manage event registration systems, marketing campaigns, and post-event evaluation processes.
• Assist in the development, branding, and quarterly maintenance of the Online Orientation platform and the International Student Orientation Handbook.
• Participate in committees related to orientation, activities, and other OIP events

Supervision

• Part time OIP Graphic designer
• Student Marketing Assistant
• Volunteer Videographer
• Social Media Team (2 students less than 5 hours)

Other

• Collaborate as part of a dynamic and multifaceted team, fill in and collaborate with other OIP service areas when needed, and work with campus faculty and staff to provide support and information regarding international students
• Provide support to the fiscal team by advertising, updating deadlines and organizing all scholarships applications received quarterly. Help identify scholarship recipients by calculating GPAs. Prepare applications for final review and approval from the Director of Recruitment.
• Ability to represent the college in the community, including doing presentations about the college program and services available to international students.

REQUIRED QUALIFICATIONS:

• Bachelors degree in Communications/Marketing or related field OR 5 years of experience working in marketing and communications
• Demonstrated ability to communicate clearly, develop written materials for print and electronic distribution
• Demonstrated ability to think critically, self-direct, and work effectively and efficiently without a high level of guidance and direction.
• Ability to effectively manage several projects at the same time
• Ability to record, edit and publish videos and podcasts
• Ability to maintain a tracking system of progress and deadlines of projects.
• Existing proficiency in and/or the ability to learn how to use cloud-based applications, campus databases, and various technology platforms (including Google Workspace, Adobe Creative Cloud including Photoshop, InDesign, Illustrator, Premier Pro and Acrobat Pro and Canva).
• Work under pressure of deadlines, operate flexibly, and prioritize multiple projects.
• Knowledge of marketing principles as they pertain to publications, advertisements, videos and web promotion.
• Social media principles and familiarity with Facebook, Twitter, Instagram, WeChat, etc.
• Emergency communications including creating and editing time and content sensitive web and social media communications to parents and students and college partners

PHYSICAL WORK ENVIRONMENT:

Work is typically performed in an office setting and onsite/in-person. The ability to sit at a desk/computer station, bend, stoop, walk, and generally move around the office to consult with others, work within a busy environment, and remain focused on tasks. Inventory management involves lifting and moving objects weighing up to 30 lbs. Excellent communication skills are essential. This includes the ability to speak clearly and fully comprehend both written and spoken English, as well as communicate effectively with people for whom English is not their native language. This also includes the ability to produce clearly written documents. Individuals with multiple languages are strongly encouraged to apply.

WORK SCHEDULE:

Monday - Friday 8 am - 5 pm

COMPENSATION:

Salary is $71,437.78 - $76,054.95 and is based on the Edmonds College administrative/exempt salary schedule, plus a full state benefits package, which includes tuition waivers for college classes, medical, dental, retirement options and more. Vacation and leave package includes 12 sick days per year, 11 scheduled holidays, 1 personal holiday, and 24 vacation leave days per year.

CONDITIONS OF EMPLOYMENT:

• You must document your citizenship or employment authorization within three days of hire.
• Criminal background check. Prior to a new hire, a background check including criminal history will be conducted. Information from the background check will not necessarily preclude employment but will be considered in determining the applicants suitability and competence to perform in the position.
• All new positions are contingent upon funding.
• At this time, Edmonds College does not sponsor H1-B Visas.
• Complete, sign, and submit Declaration Regarding Sexual Misconduct

APPLICATION PROCEDURES AND REQUIRED DOCUMENTS:

All applicants must apply online. No paper submissions or emailed materials will be accepted. Your online application must include the following documents in order to be complete:

• Current resume.
• Cover Letter addressing your qualifications and interest
• Names and contact information for three references.
• For veterans preference, please scan and attach your DD214, Member-4 Form.

Important, if this position is posted on an external website other than www.edmonds.edu/hr or Edmonds College Job Opportunities page, please apply using one of those official links. Applications submitted through external websites will not be received in the Colleges application system.

ABOUT THE COLLEGE:

Established in 1967, Edmonds College is a public community and technical college serving south Snohomish County. The college is guided by a mission centered on Teaching, Learning, and Community, with a strong commitment to academic excellence, student success, and community engagement. It serves about 18,000 students annually, including more than 800 international students from more than 55 countries. The college offers nearly 66 associate degrees and 111 professional certificates in 30 programs of study. Its highest enrolled programs are the Associate of Arts/Associate of Science degrees, Paralegal, Allied Health (pre-nursing degree), Business/Accounting, Construction Management, and Culinary Arts. The college is located in the center of the growing south Snohomish County communities of Edmonds, Lynnwood, Mountlake Terrace, Brier, Mill Creek, Mukilteo, and Woodway. For more information, visit www.edmonds.edu.

EEO/AFFIRMATIVE ACTION STATEMENT:

The college provides equal opportunity in education and in employment per state and federal law. The college prohibits discrimination against any person due to race, color, religion, national origin, sex (gender), disability, sexual orientation, age, citizenship status, marital status, veteran status, or genetic information. For questions about our nondiscrimination policy or gender equality and athletic teams, contact Kathy Smith (Title IX and Section 504 Coordinator/Investigator); Clearview Building, Room 122B; kathy.smith@edmonds.edu, 425.640.1814.

JEANNE CLERY STATEMENT:

In compliance with the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act of 1998, and as a part of Edmonds Colleges commitment to safety and security on campus, the College reports the mandated information about current campus policies concerning safety and security issues, the required statistics, and other related information for the past three (3) calendar years. Edmonds Colleges Annual Security and Fire Safety Report is available online at https://www.edmonds.edu/student-services/campus-safety-and-emergency-preparedness/clery-act/default.html.