| Location | Richmond, Virginia |
Area Manager Boutique Fitness (Confidential Search)
Full-Time | Multi-Unit Leadership
About the Role
We are conducting a confidential search on behalf of a growing boutique fitness brand. This Area Manager role will oversee multiple studio locations, ensuring operational excellence, driving revenue, and cultivating a high-performing, client-focused team culture. The position is available due to a leadership transition, and confidentiality is required throughout the interview process.
Key Responsibilities
Oversee daily operations across multiple studio locations
Lead, mentor, and develop studio managers and frontline teams
Ensure studios meet sales goals, client retention metrics, and operational benchmarks
Implement and maintain company standards for service delivery, cleanliness, scheduling, and branding
Monitor and improve studio-level KPIs (conversion rates, class utilization, staff retention)
Partner with marketing teams to drive outreach, community engagement, and event strategy
Manage payroll, staffing levels, and P&L accountability for each location
Collaborate cross-functionally with ownership/executive team to refine systems and strategies
Ideal Candidate Profile
3+ years of multi-unit management experience, ideally in boutique fitness, wellness, or premium retail
Proven leadership ability with success coaching and growing teams
Strong sales acumen with a track record of hitting or exceeding revenue goals
Excellent communication, problem-solving, and organizational skills
Hands-on, proactive, and solutions-oriented with a growth mindset
Familiarity with MindBody or other fitness/retail CRM platforms a plus
Perks & Benefits
Competitive base salary with performance-based bonuses
Complimentary studio classes + wellness perks
Opportunity to grow within a dynamic, people-first company culture
To Apply
Due to the confidential nature of this search, specific studio information will be shared with qualified candidates during the interview process. If you're a passionate leader ready to take the next step in your fitness career, we encourage you to apply.