APPAREL GRAPHIC DESIGN & MARKETING SPECIALIST

Forward Corporation

  • Standish, Michigan
  • 30+ days ago

    Highlights

    Design and produce marketing materials, including digital and print catalogs, email campaigns, brochures, social media graphics, flyers, and presentations. This position plays a key role in shaping our sales and marketing strategies, developing brand identity and engaging content across digital and print channels.

    Numbers & Facts

    LocationStandish, Michigan
    Websitehttps://forwardcorp.com

    Description

    We’re seeking a skilled Apparel Graphic Design & Marketing Specialist to support our marketing initiatives through creative and visually compelling design. This position plays a key role in shaping our sales and marketing strategies, developing brand identity and engaging content across digital and print channels. The ideal candidate is a skilled artist with a passion for clothing and the businesses and tourism destinations we serve.

    Key Responsibilities

    • Design and produce marketing materials, including digital and print catalogs, email campaigns, brochures, social media graphics, flyers, and presentations
    • Collaborate with the T.R. McTaggart sales, service, design and operations team to create content aligned with sales and marketing goals and brand standards 
    • Support preparation of production artwork by the art and design team
    • Develop original and innovative graphics for apparel products
    • Ensure designs look good on various apparel types and sizes, preparing them for production 
    • Stay updated on current trends in apparel graphics, color palettes and decoration techniques 
    • Contribute creative ideas during team brainstorming sessions and marketing strategy discussions. Align on existing brand strategy and build upon that foundation
    • Ensure timely delivery of creative projects while managing multiple priorities

    Qualifications

    • Minimum 2 years of professional experience in a graphic design or marketing role
    • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); Corel experience a plus; Canva or Figma a plus
    • Ability to create visually appealing and cohesive designs
    •  Strong understanding of visual storytelling, branding, and layout design
    • Excellent organizational skills and attention to detail
    •  Ability to work independently and as part of a team

    Preferred Skills 

    • Experience with video editing and basic animation
    • Knowledge of screen-printing, embroidery and other apparel decoration methods
    • Familiarity with content management systems, email management systems, and social media platforms
    • Bachelor's degree preferred but not required

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