RFG Advisory is expanding its custodial platform to include Pershing, and this role exists to make that expansion seamless for every Advisor we serve. The Advisor Operations Associate is the go-to resource for Pershing questions, escalations, and workflows across the firm, owning the day-to-day custodial relationship and ensuring Advisors always have a knowledgeable, responsive point of contact. This is a role for someone who takes ownership seriously, communicates with clarity, and finds satisfaction in being the person others rely on when they need an answer.
Location: This role can be in our Birmingham office or remote.
- If in Birmingham, AL, our office works a hybrid schedule (3 days in-office, 2 remote).
- If remote, occasional travel to Birmingham will be required including onboarding.
Reports to: Senior Director of Operations
What You'll Do
Pershing Platform Support & Advisor Experience
- Serve as the primary resource for Advisors and their teams on Pershing questions, escalations, and platform workflows.
- Own the day-to-day Pershing relationship and act as RFG's front door to the custodian.
- Deliver accurate, consistent Pershing information to Advisors and staff; ensure corrections and rework are rare.
- Keep Advisors informed on escalation status without being asked, setting the standard for proactive communication.
Custodial Relationship & Escalation Management
- Own the Pershing escalation path; determine what gets raised to the custodian and follow every issue through to resolution.
- Hold the custodian accountable on open items while maintaining a productive, collaborative partnership.
- Decide independently whether to answer a question directly, escalate to the custodian, or bring it to leadership with context and a recommendation.
- Manage Pershing access and entitlement administration for Advisors, their staff, and internal team members.
Training, Documentation & Knowledge Management
- Train and cross-train the Operations team on Pershing so knowledge is shared, not siloed in one person.
- Build and maintain Pershing reference materials and procedures that stay current and are usable by the full team.
- Support Advisor transitions to or from Pershing, partnering with the Transitions team on data accuracy and account setup.
- Ensure Pershing account and household data is accurately reflected in Orion; identify discrepancies and drive corrections.
Custodian Coverage & Operational Breadth
- Learn and support RFG's other custodian relationships so the Operations team has reliable coverage across the board.
- Become a dependable backup on non-Pershing custodial workflows within the first year.
- Collaborate daily with the Operations team and partner with Transitions and Compliance on escalations and edge cases.
Compensation:
$85,000-95,000
Company:
RFG Advisory is a platform for growth-minded Independent Advisors who want to scale without compromise. We're building the RIA of the Future-powered by innovation, collaboration, and execution. We take care of each other first. We show up with servant hearts and growth mindsets. We lead boldly, iterate to excellence, and commit to getting 1% better every day. If you're energized by precision, structure, and being the person who makes it all happen-we'd love to meet you.
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Benefits and Compensation:
- Competitive salary + bonus pool
- Generous PTO, holidays, and a Charitable Service Day
- Health, dental, vision insurance + RFG Advisory stipend
- Flexible Spending Account (Health and Dependent Care) + HSA for applicable coverage
- Lifestyle Spending Account
- 401(k) with Safe Harbor contribution
- Paid parental leave, short- and long-term disability, life insurance
- Surface Pro + home office setup
- Pet Insurance
- Continuing education and professional development support
Requirements:
Experience
- 2–5 years of experience in wealth management operations, custodial support, or a related financial services role
- Direct experience with Pershing (NetX360) strongly preferred; familiarity with other custodial platforms such as Schwab, Fidelity a plus
- Experience supporting Advisors or RIA firms in an operational capacity preferred
- Background in custodial transitions, account setup, or data reconciliation a meaningful advantage
Skills & Competencies
- Strong ownership mentality; resolves issues end-to-end without being redirected
- Clear, proactive communicator who keeps Advisors and teammates informed without being asked
- Sound independent judgment; knows when to answer directly, when to escalate, and how to prioritize competing requests
- Detail-oriented with a low tolerance for data errors and a habit of checking twice
- Collaborative team player who actively builds others' capabilities through training and documentation
- Comfortable holding external partners accountable while maintaining productive working relationships
Technology & Tools
- Pershing NetX360 experience strongly preferred
- Orion for account and household data management
- Microsoft 365 including Outlook, Teams, SharePoint, and Excel
- DocuSign and Zoho
Education
- Bachelor's degree in Finance, Business, or a related field preferred; equivalent professional experience considered