Advisor Marketing Manager

u003cpu003eu003cstrongu003eThe Roleu003c/strongu003eu003c/pu003enu003cpu003eFarther's advisors are growing fast, and marketing is one of the biggest levers we have to help them grow faster. As an Advisor Marketing Manager, you'll take ownership of the strategy behind how our advisors build their brands and their books - moving beyond executing requests to setting the direction for how we market at scale.u003c/pu003enu003cpu003eThis is a senior individual-contributor role today with a clear path to building and leading a team as we grow. You'll partner directly with advisors and leadership, shape our playbooks, and raise the bar for what "good" marketing looks like across the firm.u003c/pu003enu003cpu003eu003cstrongu003eYour Impactu003c/strongu003eu003c/pu003enu003culu003enu003cliu003eOwn the advisor marketing strategy, partnering directly with advisors to sharpen their personal brand and business development effortsu003c/liu003enu003cliu003eBuild repeatable marketing programs and playbooks (social calendars, campaign templates, event frameworks) that scale across a growing advisor baseu003c/liu003enu003cliu003eSet the editorial and content strategy across digital channels, ensuring every piece of copy sounds like Farther and lands with our audienceu003c/liu003enu003cliu003eLead planning and execution of flagship events, from strategy through logistics through follow-upu003c/liu003enu003cliu003eTrack and report on the effectiveness of marketing initiatives, using data to double down on what worksu003c/liu003enu003cliu003eManage relationships with agency and freelance partners, plus our marketing tech stack (HubSpot, Webflow, and beyond)u003c/liu003enu003cliu003eMentor and guide junior marketing team members today, with the opportunity to formally build and lead a team as the function scalesu003c/liu003enu003cliu003ePartner cross-functionally with Sales, Compliance, and Design to bring integrated campaigns to lifeu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eThe Ideal Matchu003c/strongu003eu003c/pu003enu003culu003enu003cliu003e5-7+ years of marketing experience, ideally including time in financial services, wealth management, or a marketing agencyu003c/liu003enu003cliu003eA track record of building marketing programs from scratch, not just executing against an existing playbooku003c/liu003enu003cliu003eExperience mentoring or informally leading others, with genuine interest in growing into a people manageru003c/liu003enu003cliu003eSharp copywriter who can turn complex financial concepts into clear, compelling contentu003c/liu003enu003cliu003eComfortable measuring and reporting on marketing performance and using it to inform strategyu003c/liu003enu003cliu003eStrong project management skills; you can juggle multiple advisor stakeholders and priorities without dropping the ballu003c/liu003enu003cliu003eExcellent written and verbal communication skills, with an eye for design and a meticulous attention to detailu003c/liu003enu003cliu003eProficiency with Slack, Google Workspace, Word, Excel, CRMs, and PowerPoint required; HubSpot and Webflow experience strongly preferredu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eBonus Pointsu003c/strongu003eu003c/pu003enu003culu003enu003cliu003eDirect experience marketing to financial advisors or within the RIA / wealth management spaceu003c/liu003enu003cliu003eFamiliarity with compliance considerations that come with marketing in a regulated industryu003c/liu003enu003cliu003ePrior formal people management experienceu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eWhy Join Usu003c/strongu003eu003c/pu003enu003culu003enu003cliu003eCompetitive comp package that rewards impactu003c/liu003enu003cliu003eWork alongside some of the brightest minds in fintechu003c/liu003enu003cliu003eGround-floor opportunity at a fast-scaling startupu003c/liu003enu003cliu003eChart your own growth path as we expandu003c/liu003enu003cliu003eFull health benefits + 401(k) matching u0026amp; Roth IRA optionsu003c/liu003enu003cliu003eUnlimited PTOu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eReady to disrupt wealth management? Let's talk!u003c/strongu003eu003c/pu003e