Advertising Manager
BellaVix is a 100% remote organization focused on helping established consumer brands grow across Amazon and Walmart marketplaces, while rapidly expanding into social advertising and other marketplace opportunities. We value accountability, teamwork, and continuous learning. Those who thrive here are self-starters, strategic thinkers, and problem solvers who take ownership and drive measurable results.
Working Type: Remote | Full-time | 8 AM - 4 PM US Eastern Time.
Location: North America preferred.
We are looking for an Advertising Manager to lead advertising strategy, team performance, client relationships, and process improvement across a portfolio of brands.
This is a client-facing leadership role where success is measured by:
- Advertising Performance – Improving ROAS, ACOS, TACOS, revenue, and overall media efficiency.
- Account Growth – Identifying opportunities to grow brands through retail media and other paid advertising channels.
- Team Leadership – Managing, mentoring, and developing advertising specialists.
- Client Success – Building strong client relationships and providing clear, actionable strategic guidance.
- Process & Strategy Innovation – Improving workflows, developing best practices, and staying ahead of changes across the advertising landscape.
This position reports to the Advertising Director and plays an important role in client growth, team development, and service innovation.
Career Growth at BellaVix: We strongly believe in hiring from within and developing talent. This role provides opportunities for growth into senior leadership across media strategy, client services, and operations.
Responsibilities:
Advertising Strategy & Performance:
- Develop, execute, and optimize advertising strategies across relevant platforms.
- Establish budgets, bid strategies, and full-funnel media plans based on client goals.
- Monitor and optimize ROAS, ACOS, TACOS, CTR, conversion rate, and other relevant KPIs.
- Identify opportunities to expand advertising strategies across additional platforms and channels.
- Lead testing and optimization initiatives, including creative testing, audience segmentation, and campaign strategy.
- Stay current on advertising trends, platform changes, and emerging retail media opportunities.
Team Leadership:
- Lead and mentor a team of Advertising Specialists, ensuring high-quality execution and continued development.
- Delegate work effectively and hold team members accountable for performance, deadlines, and quality.
- Provide ongoing feedback, coaching, and training to help specialists improve their advertising knowledge and execution.
- Foster a collaborative, customer-focused, results-oriented team culture.
Client & Account Management:
- Serve as the lead advertising strategist for assigned clients.
- Build strong client relationships and act as a trusted strategic advisor.
- Participate in client strategy calls and quarterly business reviews (QBRs).
- Communicate performance, opportunities, and challenges clearly and provide data-driven recommendations.
- Understand client needs and goals, while being comfortable pushing back professionally when appropriate.
- Collaborate with Marketplace Strategists to align advertising with broader marketplace and business objectives.
Operations & Process Improvement:
- Improve internal workflows, SOPs, and reporting processes to increase efficiency and scalability.
- Manage budget forecasting, ad spend tracking, and campaign performance reporting.
- Support business development through audits, case studies, and advertising insights.
- Contribute to company thought leadership through industry insights and best practices.
What We’re Looking For:
We’re looking for someone who is:
- Strategic: Able to connect advertising performance to broader brand and business objectives.
- A Hands-On Leader: Comfortable managing people, delegating work, providing feedback, and holding team members accountable.
- Data-Driven: Comfortable analyzing performance data and turning insights into actionable strategies.
- Client-Focused: An excellent communicator who can understand client needs, explain complex topics clearly, and build trusted relationships.
- Growth-minded: Curious about new platforms, advertising trends, and opportunities to expand clients’ advertising strategies.
- Collaborative: Comfortable working across teams in a remote environment and communicating clearly with both internal and external stakeholders.
Required Qualifications:
- 3+ years of experience in digital advertising, retail media, ecommerce, paid media, or a related field.
- Experience developing and optimizing advertising strategies across one or more major advertising or retail media platforms.
- Previous client-facing experience, with the ability to communicate performance, strategy, and recommendations clearly.
- Strong team leadership and people management skills, with the ability to delegate, mentor, provide feedback, and hold team members accountable.
- Strong understanding of advertising performance metrics, including ROAS, ACOS, TACOS, CTR, conversion rate, and revenue growth.
- Ability to analyze performance data, identify opportunities, and translate insights into actionable strategies.
- Ability to manage multiple client accounts, priorities, and advertising budgets in a fast-paced agency environment.
- Exceptional verbal and written English communication skills, with the ability to understand client needs and communicate confidently with clients and internal teams.
- Ability to work 8 AM to 4 PM US Eastern Time.
Preferred Qualifications:
- Experience with Amazon Ads, Walmart Connect, or other retail media platforms.
- Experience with Meta Ads, TikTok Ads, Google Ads, or other paid media platforms.
- Experience with Amazon DSP.
- Experience with Perpetua, Pacvue, Helium 10, or similar advertising tools.
- Experience working with consumer brands or within an agency environment.
- Experience managing or mentoring advertising specialists or other media professionals.
- Amazon Advertising Certification.
Why Join BellaVix?
- Career Growth: This isn’t just a job—it’s a pathway to senior leadership.
- 100% Remote Work: Enjoy the freedom and flexibility of working from home.
- Collaborative Culture: Work with top eCommerce professionals in a supportive environment.
- Continuous Learning: We invest in your professional development and industry expertise.
- Make an Impact: Your work directly influences client success and company growth.