Title Adobe AEP Role
Location Alpharetta, GA ( Hybrid 3 days onsite)
Rate $60-70/hr W2
We are seeking a highly skilled and experienced Marketing Data Modeler/ Analyst with CDP hands on experience like Adobe Experience Platform. You will work closely with cross-functional teams to drive data ingestion modeling and activation across Adobe and third-party systems
Roles:- Define and implement data modelling strategies for customer segmentation personalization and activation across channels
- Collaborate with business stakeholders along with AEP Architect to align AEP capabilities with marketing analytics and customer experience goals
- Support developer(s) to set up data pipelines for ingesting transforming and activating customer data using AEP tools like Data Collection Data Lake and Identity Services
- Support developer(s) to design and implement schemas using XDM Experience Data Model and ensure data governance and compliance
- Provide best practices for new channel sources onboarding into AEP, data model, data privacy best practices for CDP implementation
- Conduct training sessions and create documentation for end-users and stakeholders
- Perform data validation for ingested data, pipeline against sources
- Monitor system performance troubleshoot issues and ensure data integrity and security
- Provide documentation support
Requirements -- Bachelors or masters degree in computer or related field
- 9 years in data platforms and good domain experience platforms 4 years in AEP implementation
- 1 to 2 years of experience in Adobe Experience Platform AEP development
- Strong proficiency for data model, schema structure,
- Experience with ingestion process using JSON and XML for CDP
- Experience with data warehousing data modeling and data quality best practices
- Design and develop data pipelines and integrations using AEP
- Implement data modeling governance and security best practices
- Troubleshoot and resolve data quality issues and performance bottlenecks
- Collaborate with marketing product and data science teams to enhance customer experience
- Familiarity with data privacy regulations including GDPR CCPA and DPDP Act
- Analyze data trends to provide business intelligence and recommendations
- Familiarity with Agile methodologies and project management principles
- Excellent problem solving communication and stakeholder management skills
- Experience with Marketing Data Lake in any of the platforms like AWS or Microsoft Azure
- Ability to work independently and lead cross-functional initiatives
- Strong verbal and written communication skills to articulate ideas and collaborate with crossfunctional teams