Admissions Counselor

Job Summary/Basic Functions

This Admissions Counselor position is responsible for recruiting qualified undergraduate in-of-state and out-state students to the University by developing and implementing data-driven strategies, conducting market analysis, and using predictive modeling to guide outreach. This role serves as a primary liaison to school counselors and community organizations while building strong relationships with prospective students and their families throughout the college search process. The counselor manages an assigned territory through a Client Relationship Management (CRM) system, ensuring consistent follow-up with inquiries, applicants, and admitted students. Communication takes place across multiple platforms, including phone, email, written correspondence, social media, and presentations. The position also involves traveling to college fairs at the state, regional, and national levels, visiting high schools in designated markets, and participating in University-hosted recruitment events.

Minimum Qualifications

Education: Bachelor's degree is required. Master's preferred.

Experience: One year of related work experience is required.
Previous experience as an Admissions Counselor is preferred.

Licensure & Certifications: Valid state driver's license is required.

Preferred Qualifications:

Job Duties:

• 50% - Identify and recruit undergraduate students to the University. - ()
• 30% - Counsel prospective students, families and others regarding admissions and enrollment processes. - ()
• 15% - Develop, coordinate and execute recruitment strategies and provide support for key recruitment initiatives in designated regions. - ()
• 5% - Work in cooperation and collaboration with other university departments and complete all other duties as assigned. - ()