Ad Operations Specialist

Who we are At CarGurus NASDAQ CARG our mission is to give people the power to reach their destination. We started as a small team of developers determined to bring trust and transparency to car shopping. Since then our history of innovation and go-to-market acceleration has driven industry-leading growth. In fact were the largest and fastest-growing automotive marketplace and weve been profitable for over 15 years. What we do The market is evolving and we are too moving the entire automotive journey online and guiding our customers through every step. That includes everything from the sale of an old car to the financing purchase and delivery of a new one. Today tens of millions of consumers visit CarGurus.com each month and 30000 dealerships use our products. But theyre not the only ones who love CarGurus-our employees do too. We have a people-first culture that fosters kindness collaboration and innovation and empowers our Gurus with tools to fuel their career growth. Disrupting a trillion-dollar industry requires fresh and diverse perspectives. Come join us for the ride Role overview We are looking for an Ad Operations Specialist to support the day-to-day operation and optimization of CarGurus advertising platforms and campaigns. This role combines campaign execution reporting troubleshooting analysis and cross-functional collaboration with Product Engineering and Sales. The ideal candidate is detail-oriented analytically minded and comfortable working across both technical and business-focused workflows. What youll do Build maintain and automate accurate timely recurring reports that provide visibility into ad performance delivery revenue and business trends. Create custom reports templates dashboards and other tools that give teams reliable accessible insights and reduce manual work. Monitor campaign delivery and advertising platform performance identify unusual patterns early and address issues before they affect results. Investigate and resolve ad-serving tracking and platform issues documenting findings and escalating when appropriate to minimize disruption and maintain strong service levels. Analyze campaign performance yield and revenue opportunities and provide actionable recommendations that support better business decisions. Traffic QA and launch test campaigns across ad-serving and measurement platforms ensuring campaigns are accurate and perform as expected. Support Sales with timely accurate campaign forecasting performance insights and contract-related materials. Partner with Product and Engineering to develop test troubleshoot and launch new advertising products and features with dependable operational support. Investigate deep-linking issues and help ensure users reach the correct dealer and vehicle pages. Identify recurring operational challenges recommend practical solutions and support improvements to product quality platform performance and team workflows. What youll bring 2 years of experience in ad operations digital advertising campaign management marketing technology or a related field. Experience working with one or more advertising and measurement platforms such as Google Ad Manager Meta Business Manager Google Campaign Manager DoubleVerify SSPs or DMPs. A strong understanding of digital advertising concepts including campaign setup trafficking targeting tracking delivery pacing and performance measurement. Strong analytical and problem-solving skills with the ability to investigate issues identify root causes and translate data into clear recommendations and practical actions. Experience building or maintaining reports dashboards templates or workflow automations using spreadsheets business intelligence tools SQL or similar technologies. Strong attention to detail and a high standard for accurate reporting campaign quality operational follow-through and clear documentation. Ability to manage multiple priorities meet deadlines and communicate clearly so partners receive reliable responsive operational support. Comfortable collaborating with Product Engineering Sales and other cross-functional teams in a fast-paced environment. Experience with ad-serving logic prioritization or yield optimization is a plus. Experience troubleshooting URLs redirects deep links or other web-based user journeys is a plus. The displayed range represents the expected annual base salary On-Target Earnings OTE for this position. On-Target Earnings OTE is inclusive of base salary and on-target commission earnings which applies exclusively to sales roles. Individual pay within this range is determined by work location and other factors such as job-related skills experience and relevant education or training. This annual base salary forms part of a comprehensive Total Rewards Package. In addition to benefits this role may qualify for discretionary bonusesincentives and Restricted Stock Units RSUs. Position Pay Range 83000 - 103000 USD Working at CarGurus We reward our Gurus curiosity and passion with best-in-class benefits and compensation including equity for all employees both when they start and as they continue to grow with us. Our career development and corporate giving programs as well as our employee resource groups ERGs and communities help people build connections while making an impact in personally meaningful ways. A flexible hybrid model and robust time off policies encourage work-life balance and individual well-being. Thoughtful perks like daily free lunch a new car discount meditation and fitness apps commuting cost coverage and more help our people create space for what matters most in their personal and professional lives. CarGurus may require in-person interviews as part of our hiring process particularly for positions based in our Boston and Dublin offices. Candidates selected for an in-person interview will be notified in advance. Please be aware that travel expenses are the responsibility of the candidate. We welcome all CarGurus strives to be a place to which people can bring the ultimate expression of themselves and their potential-starting with our hiring process. We do not discriminate based on race color religion national origin age sex marital status ancestry physical or mental disability veteran status gender identity or sexual orientation. We foster an inclusive environment that values people for their skills experiences and unique perspectives. Thats why we hope youll apply even if you dont check every box listed in the job description. We also encourage you to tell your recruiter if you require accommodations to participate in our hiring process due to a disability so we can provide the appropriate support. We want to know what only you can bring to CarGurus. LI-Hybrid