Account Executive - Beasley Media Group - Career Page Skip To Job Description
View All Jobs View Our Website
Beasley Media Group
Thanks for visiting our Career Page. Please review our open positions and apply to the positions that match your qualifications.
Account Executive
Augusta, GA
Full Time
Mid Level
Share
Core Responsibility:
The Digital Account Executive position puts you face to face with local business owners and advertising agency representatives, from cold calling to closing the sale. You'll be responsible for building relationships and selling all BBGI assets as marketing solutions to help your clients meet their key business challenges.
Requirements
Essential Duties:
Presenting and Selling
Maintain existing business relationships while striving to increase billing and market share.
Attain new business accounts and sponsorships for our company.
Develop and maintain ongoing relationships with corporate, advertising, and public relations communities.
Create and present marketing programs to local businesses, corporations, and advertising agencies.
Solicit client investment for broadcast and non-broadcast projects, experiential marketing, streaming audio and other projects as assigned by management.
Maintain an organized format on each sales call, covering all important topics: client marketing analysis, target consumer needs, benefits sought, assignments and follow-up.
Identify, contact, develop and sell new accounts in keeping with individual sales goals.
Planning
Prepare for each sales call-in advance.
Know the relevant business reason for seeing the client.
Know the customers' target consumer and previous years' investment.
Research the industry to have basic knowledge of important trends and changes.
Achieve Budget Goals
Achieve or exceed monthly, quarterly, and annual revenue goals by category as assigned by management.
Service Customers
Communicate regularly with top Key and Target accounts regarding their marketing campaigns, event sponsorships, etc.
Act as primary liaison between Beasley Media Group and customer to assure superior customer service, quick resolution to problems, and access to additional marketing opportunities.
Develop mutually beneficial relationships with key client stakeholders, leadership, and ownership.
Product Knowledge of Key and Target Accounts
Leverage knowledge of BBGI products, benefits, pricing, competitive, qualitative, and quantitative information to the benefit of your clients
Continually update and expand your expertise with advertising/marketing, promotions, events, digital, audio, and video campaigns.
Be familiar with features, benefits, strengths, and weaknesses of competitors.
Administrative Duties
Consistently plan and organize work efficiently, i.e., schedules, working appointments in advance
Maintain updated account and sales records by effectively using company CRM.
Provide organized and well thought out reports as requested by management.
Coordination and Communication
Regularly communicate with direct supervisor to discuss progress, specific needs, sales rates, etc.
Consistently provide weekly accomplishment updates to management through CRM
Be available to work on all client promotions and experiential marketing activities when requested.
Beasley Media Group, LLC is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Share Apply
Apply for this position
Required*
First Name*
Last Name*
Email Address*
Phone*
Address
Resume*
We''ve received your resume. Click here to update it.
Attach resume or Paste resume
Attach resume as .pdf, .doc, .docx, .odt, .txt, or .rtf (limit 5MB) or Paste resume
Paste your resume here or Attach resume file
Human Check*