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(Senior) Marketing Manager -Hema

Novartis AG

  • East Hanover, NJ
  • 4 days ago

    Highlights

    Major accountabilities: Support with high quality timely marketing input from the market and implement tactical plans / projects in order to maximize the value of the brand(s) through life cycle management -To ensure the long-term presence of products portfolio at the pharmaceutical market accordance with the strategic goals -To identify the most effective market segments to promote products, the most promising target -To study medical and marketing information on products of the company to define their benefits, market share, positioning relatively to target groups of competitors, marketing promotion strategy in accordance to defined target groups. Support Head of Marketing in building the annual budget and in management of the monthly financial forecasting of total investments Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt Distribution of marketing samples (where applicable ) Key performance indicators: Contributes to overall sales target.

    Numbers & Facts

    LocationEast Hanover, NJ
    IndustryBiotechnology/Pharmaceuticals
    Company Size10,000 employees or more
    Year Founded1996

    Description

    Job ID

    REQ-10084551

    Jul 26, 2026

    China

    Available in: English | Deutsch | Español | Français | Italiano | | Nederlands | | Slovenina | Türk |

    Summary

    Marketing leader in a small revenue organization OR experienced managers of marketing sub-function. Develop and drive the execution of brand marketing plans with the objective to maximize market share and revenue growth in the market.

    About the Role

    Major accountabilities: Support with high quality timely marketing input from the market and implement tactical plans / projects in order to maximize the value of the brand(s) through life cycle management -To ensure the long-term presence of products portfolio at the pharmaceutical market accordance with the strategic goals -To identify the most effective market segments to promote products, the most promising target -To study medical and marketing information on products of the company to define their benefits, market share, positioning relatively to target groups of competitors, marketing promotion strategy in accordance to defined target groups.To study the socio-demographic characteristics of consumers, their needs, criteria and attitudes consumption patterns of strategic products.To plan product promotion tactics, develop the scheme, forms, methods and technology of promotion (action plan, media plan), to implement the terms of the financial discipline in accordance with budget.To plan the supply and demand for products within the area of responsibility, create cycle plans, implementation and forecasts turnover (yearly marketing plan, rolling forecast, monthly secondary sales plan).Develop and organize events,create the planned level of distribution and systematic implementation of new products.Prioritize resources and activities towards the excellence and establish the appropriate processes and KPIs to execute and track, reporting progress and insights regularly to key stakeholders involved.Guarantee the same approach among the Customer Marketing team.Support Head of Marketing in building the annual budget and in management of the monthly financial forecasting of total investments Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt Distribution of marketing samples (where applicable ) Key performance indicators: Contributes to overall sales target.Budget responsibility for projects Manage and optimize relationships with all relevant stakeholders Minimum Requirements: Work Experience: Cross Cultural Experience.Operations Management and Execution.People Leadership.Project Management.Proven Ability to Develop trust-based relationships with key regional.stakeholders. Skills: Agility.Asset Management.Commercial Excellence.Cross-Functional Collaboration.Customer Orientation.Healthcare Sector Understanding.Influencing Skills.Marketing Strategy.Negotiation Skills.Operational Excellence.Priority Disease Areas Expertise.Product Lifecycle Management (Plm).Product Marketing.Stakeholder Engagement.Stakeholder Management.Strategic Partnerships. Languages :English.

    Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients' lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-cultureBenefits and Rewards: Learn about all the ways we'll help you thrive personally and professionally.Read our handbook (PDF 30 MB)

    Division

    International

    Business Unit

    Marketing

    Location

    China

    Site

    Shanghai (Shanghai)

    Company / Legal Entity

    CN06 (FCRS = CN006) Beijing Novartis Pharma Co., Ltd

    Functional Area

    Marketing

    Job Type

    Full time

    Employment Type

    Regular

    Shift Work

    No

    Accessibility and accommodationNovartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to [email protected] and let us know the nature of your request and your contact information. Please include the job requisition number in your message.

    Marketing International China

    Job ID

    REQ-10084551

    (Senior) Marketing Manager -Hema

    Apply to Job

    Job ID

    REQ-10084551

    (Senior) Marketing Manager -Hema

    Apply to Job

    About Company

    Novartis provides healthcare solutions that improve and extend people’s lives. We use science-based innovation to address some of society’s most challenging healthcare issues. We discover and develop breakthrough treatments and find new ways to deliver them to as many people as possible. Our company is focused on industry-leading divisions with innovation power and global scale: pharmaceuticals, eye care and generic medicines Novartis is headquartered in Basel, Switzerland. Novartis Group companies employ approximately 120,000 associates and its products are available in more than 180 countries around the world.

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