| Location | Potomac |
The Sales/Marketing Director is responsible for driving census growth through outreach, networking, tours, and strategic marketing initiatives. This role requires someone who understands the senior living landscape and can confidently guide families through the decision‑making process.Key ResponsibilitiesDevelop and execute marketing strategies to increase occupancyBuild and maintain referral relationships with hospitals, rehabs, physicians, and senior service providersConduct tours, follow‑ups, and support families through admissionsAttend community events, networking functions, and outreach activitiesManage digital marketing efforts, including social media and online listingsMaintain CRM data and track lead activityRepresent the community with professionalism, empathy, and enthusiasmCompensationCompetitive salary + performance incentivesBenefits package (health, dental, vision, PTO, etc.)Supportive leadership teamOpportunity for professional growth within a respected community#J-18808-Ljbffr