Marketing Specialist
LHH is seeking a detail-oriented Marketing Specialist (Email & SMS Marketing) to support a growing retail marketing team. This opportunity is ideal for a marketing professional who enjoys owning campaign execution, email operations, quality assurance, and reporting while partnering closely with cross-functional teams to deliver best-in-class customer experiences.
This role is heavily focused on email and text marketing execution and will help support high-volume campaigns across multiple customer touchpoints. The ideal candidate thrives in the details, has strong email QA experience, and is comfortable managing multiple projects in a fast-paced retail environment. This is a hybrid opportunity requiring onsite collaboration Tuesdays and Thursdays.
Responsibilities
- Lead execution of email and SMS marketing campaigns from initiation through deployment
- Manage campaign calendars and coordinate marketing deliverables
- Brief creative teams and gather stakeholder feedback
- Perform thorough QA on all email and text campaigns before launch
- Validate links, landing pages, UTMs, dynamic content, and personalization elements
- Ensure campaigns are properly coded, tested, and deployed on schedule
- Partner with Ecommerce, CRM, Marketing Technology, and Channel Marketing teams
- Pull campaign performance data and reporting from Salesforce
- Support weekly, monthly, and quarterly reporting initiatives
- Assist with Monday morning reporting preparation and campaign analysis
- Monitor campaign accuracy, compliance, and customer experience across digital touchpoints
Qualifications
Required
- 3+ years of experience in Email Marketing, CRM Marketing, Marketing Operations, or Digital Marketing
- Retail or consumer-facing marketing experience
- Strong email QA and campaign deployment experience
- Experience supporting email and SMS/text marketing campaigns
- Experience with Salesforce reporting and campaign data
- Understanding of email marketing terminology, customer journeys, segmentation, and personalization
- Exceptional attention to detail and organizational skills
- Ability to manage multiple projects and deadlines simultaneously
Preferred
- Experience with dynamic content and personalization tools
- Knowledge of retargeting email campaigns
- Experience working with ecommerce marketing teams
- Background in email operations, lifecycle marketing, or marketing automation
What We're Looking For
- Self-starter who can hit the ground running
- Strong listener who takes ownership of projects
- Highly detail-oriented and process-driven
- Comfortable working independently while collaborating cross-functionally
- Someone who enjoys executional excellence and ensuring every campaign launches flawlessly