Posting DetailsPosition Information
Job Title Manager for Enrollment Marketing
Working Title Manager for Enrollment Marketing
Position Type Staff
DepartmentEnrollment Services
Posting Number 201201731
Full or Part Time Full Time
Benefit Eligible Yes
If Other, Please Explain:Tenure/Non-Tenure Track Non-Tenure Track
Salary Basis 12 month
If Other, Please Explain:Position Summary Information
ResponsibilitiesThe Manager for Enrollment Marketing is responsible for the following:
1. Lead integrated admissions marketing strategies and campaigns that support enrollment goals and drive prospective student engagement from inquiry through enrollment.
2. Serve as the central coordinator for admissions marketing efforts across colleges, schools, Enrollment Management, and recruitment teams to ensure alignment, consistency, and collaboration.
3. Develop compelling, audience-focused messaging and content across web, email, advertising, print, and digital channels that strengthen DSU's value proposition and market position.
4. Collaborate with Enrollment Management on recruitment strategy, audience segmentation, prospect development, and communication planning to support pipeline growth and yield.
5. Oversee undergraduate and graduate admissions-related digital marketing initiatives, including paid media, admissions web properties, conversion pathways, and social content strategy in collaboration with digital and content teams.
Qualifications- Bachelor's degree in Marketing, Communications, or a related field.
- Experience with digital marketing, including paid media, email marketing, and web content.
Salary Commensurate with experience, qualifications, and university's resources.
Minimum QualificationsBachelor's degree from an accredited institution and 2-3 years of experience.
Preferred QualificationsDemonstrated experience developing and executing integrated marketing campaigns. Strong writing and messaging skills across digital and print channels.
Special Instructions to ApplicantsReview of candidates will begin immediately.
Additional InformationPosting Detail Information
Open Date 06/24/2026
Close DateOpen Until Filled Yes